Who else wants to be able to communicate effectively? From early theorists to modern social scientists studies in communication have undergone a number of significant changes. Many of the concepts of early researchers can be seen to underpin many of the practices of business communication today. Whether in an internal sense where radical change is fundamental to success to an external change to improve market share, it means leaders must be credible. This book explains the basis of that credibility and the four key aspects of persuasion, which are essential skills for a business person to be successful.
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John Kennedy MBA is a recognised expert in the field of communications. he teaches at RM Sandhurst and lives with his family in England.
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Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Zustand: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,450grams, ISBN:9781842851395. Bestandsnummer des Verkäufers 9853408
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