This book aims to shed light on the use of various modelling tools and simulation techniques in the domains of tourism and hospitality. It offers an essential introduction to the most popular methods used for modelling and simulating systems and phenomena of interest, and an overview of these techniques and methods. The main concept of each technique and method is examined and case studies and links to free online tutorials and other helpful resources are provided. The volume aims to encourage students, researchers and practitioners in tourism and hospitality to enhance and enrich their toolbox in order to achieve a better and more profound knowledge of their field.
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Jacopo A. Baggio is Assistant Professor, University of Central Florida, USA. His research interests include the analysis and modelling of complex systems with a focus on social-ecological systems.
Rodolfo Baggio is Professor, Bocconi University, Italy. His research interests include the application of complexity science and network science to the tourism and hospitality domains.
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