Consumer-Led Food Product Development (Woodhead Publishing Series in Food Science, Technology and Nutrition) - Hardcover

Buch 56 von 282: Woodhead Publishing Series in Food Science, Technology and Nutrition
 
9781845690724: Consumer-Led Food Product Development (Woodhead Publishing Series in Food Science, Technology and Nutrition)
Hardcover
ISBN 10: 1845690729 ISBN 13: 9781845690724
Verlag: Woodhead Publishing, 2007

Inhaltsangabe

Consumer acceptance is the key to successful food products. It is vital, therefore, that product development strategies are consumer-led for food products to be well received. Consumer-led food product development presents an up-to-date review of the latest scientific research and methods in this important area.

Part one gives the reader a general introduction to factors affecting consumer food choice. Chapters explore issues such as sensory perception, culture, ethics, attitudes towards innovation and psychobiological mechanisms. Part two analyses methods to understand consumers’ food-related attitudes and how these methods can be effectively used, covering techniques such as means-end chains and the food-related lifestyle approach. The final part of the book addresses a wide variety of methods used for consumer-led product development. Opportunity identification, concept development, difference testing and preference trials are discussed, as well as the use of techniques such as just-about-right scales and partial least squares methods.

Written by an array of international experts, Consumer-led food product development is an essential reference for product developers in the food industry.

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Über die Autorin bzw. den Autor

Dr Hal MacFie is an independent food consultant, visiting Professor at the University of Reading and editor of the journal Food Quality and Preference. He is widely respected for his work in sensory and consumer science.

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Verlag
Woodhead Publishing
Erscheinungsdatum
2007
Sprache
Englisch
ISBN 10 
1845690729
ISBN 13 
9781845690724
Einband
Gebundene Ausgabe
Anzahl der Seiten
624
Herausgeber
MacFie Hal
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Zeitfracht Medien GmbH
produktsicherheit@zeitfracht.de

Ferdinand-Jühlke-Straße 7
Erfurt
99095
Deutschland

Weitere beliebte Ausgaben desselben Titels

9781420043990: Consumer-Led Food Product Development

Vorgestellte Ausgabe

ISBN 10:  1420043994 ISBN 13:  9781420043990
Verlag: CRC Press Inc, 2007
Hardcover