Essentials of Strategic Management - Hardcover

Pitt, Martyn; Koufopoulos, Dimitrios

 
9781849201865: Essentials of Strategic Management
Hardcover
ISBN 10: 1849201862 ISBN 13: 9781849201865
Verlag: SAGE Publications Ltd, 2012

Inhaltsangabe

This exciting new textbook is built on the belief that strategic management principles are more straightforward than they seem. Unlike other textbooks, Essentials of Strategic Management does not overcomplicate the discussion with enigmatic layers of theory or irrelevant perspectives from other disciplines. Instead you will find focused, clearly articulated coverage of the key topics of strategic management, encouraging critical reflection and deeper exploration on your own terms. Fully developed to cover the essentials of any strategic management course, authors Martyn R. Pitt and Dimitrios Koufopoulos not only create understanding of the principles of strategy, but shows you how to apply them constructively in the face of real-world practicalities.

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Verlag
SAGE Publications Ltd
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
1849201862
ISBN 13 
9781849201865
Einband
Gebundene Ausgabe
Anzahl der Seiten
451
Kontakt zum Hersteller
preigu GmbH & Co. KG
mail@preigu.de

Lengericher Landstr. 19
Osnabrück
Niedersachsen
49078
Deutschland

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Verlag: SAGE Publications Ltd, 2012
Softcover