This 3rd edition of The Shorter MBA is a unique distillation of two years of business school packaged into one easily accessible, practical book.
A Masters in Business Administration course is an enormous investment in time, effort and money. Most people cannot devote two years of their life to study but the techniques that are taught on an MBA course are invaluable – and they’re all included in this easily digestible book.
Written by two highly successful entrepreneurs who have put their business school knowledge into practice, this book will give you a thorough understanding of everything you need to know to transform your career.
From the basics of personal development to the nuances of management skills, HR, finance, competitive marketing strategies and so much more, this book distils the theory clearly and succinctly.
Use this book to transform your knowledge and use the proven strategies and techniques from leading business schools to be successful in today’s highly competitive and often challenging business environment.
The Shorter MBA is designed for:
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Barrie Pearson BSc, FCMA is chief executive of Realization, which delivers world class mentoring and coaching for chief executivesand entrepreneurs, (email: realization@eidosnet.co.uk). In 1976, he founded Livingstone Guarantee, the first corporate finance boutique in the UK, and sold it for a substantial sum in 2001. Previously he had an international executive career with The De La Rue Company, The Plessey Company and Dexion Comino International. He co-wrote with Neil Thomas Life-Coach Yourself To Success, a life coaching manual, published by Thorogood. Neil Thomas MA is Chairman of the Falconbury group of companies that comprises, Falconbury Ltd (www.falconbury.co.uk), Management Forum (www.management-forum.co.uk) and Thorogood Publishing Ltd (www.thorogoodpublishing.co.uk). He has been involved in publishing and seminars/training (especially Mini-MBAs) for most of his business life. He has worked with John Adair to produce The Best of Adair on Leadership and Management, The Concise Adair on Leadership, The Concise Time Management and Personal Development, The Concise Adair on Teambuilding and Motivation, The Concise Adair on Creativity and Innovation and The Concise Adair on Communication and Presentation Skills.
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