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Marketing Your Library's Electronic Resources: A How-to-do-it Manual (Facet Publications (All Titles as Published)) - Softcover
Inhaltsangabe
This essential guide to marketing libraries' e-resources shows librarians how to make sure their customers understand what is available to them online and allow them to use their e-resources fully.
Marketing Your Library's Electronic Resources provides practical guidance on creating marketing programmes to allow librarians to get the word out about their e-resources. The book explains how libraries cannot just rely on discovery systems to make their customer aware of their e-resources and that the value of marketing means that the library knows its patrons well enough to say, "Out of all of these available resources, it's this one, this is the one you want."
Readers will be shown how to develop, implement, and assess marketing plans, understand marketing terminology and save time, effort and money while increasing the use of vital library resources and making customers happier and more successful. The book also contains sample marketing plans for examples of best practice.
Readership: Anyone involved in promoting their libraries electronic resources and LIS students who need to understand the practice of library marketing.
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Marie R. Kennedy, Cheryl M. Languardia
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Marketing Your Library's Electronic Resources: A How-To-Do-It Manual
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9781856049429. Bestandsnummer des Verkäufers 8592678
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Marketing Your Library's Electronic Resources : A How-to-Do-It Manual
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Zustand: Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers GRP96693577
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Marketing Your Library's Electronic Resources : A How-to-Do-It Manual
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
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Zustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 17194002-20
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Marketing Your Library's Electronic Resources: A How-to-do-it Manual (Facet Publications (All Titles as Published))
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Zustand: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Bestandsnummer des Verkäufers Z1-X-010-00298
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Marketing Your Library's Electronic Resources: A How-to-do-it Manual
Verlag:
Facet Publishing, 2013
ISBN 10: 1856049426
ISBN 13: 9781856049429
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Paperback / softback. Zustand: Good. Used copy in good condition - Usually dispatched within 3 working days. 999. Bestandsnummer des Verkäufers D9781856049429
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Marketing Your Library's Electronic Resources: A How-To-Do-It Manual
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
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Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781856049429. Bestandsnummer des Verkäufers 9142519
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MARKETING YOUR LIBRARY'S ELECTRONIC RESOURCES: A HOW-TO-DO-IT-MANUAL.
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Zustand: Brand New. Brand New! Fast Delivery US Edition and ship within 24-48 hours. Deliver by FedEx and Dhl, & Aramex, UPS, & USPS and we do accept APO and PO BOX Addresses. Order can be delivered worldwide within 7-10 days and we do have flat rate for up to 2LB. Extra shipping charges will be requested if the Book weight is more than 5 LB. This Item May be shipped from India, United states & United Kingdom. Depending on your location and availability. Bestandsnummer des Verkäufers CBS 9781856049429
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