online branding /anglais (Cre@teonline) - Softcover

Keith, Drew

Softcover

ISBN 10: 1856692949 ISBN 13: 9781856692946

Verlag: LAURENCE KING, 2007

Über diesen Titel

Reseña del editor:

The web is the newest weapon in the corporate world's assault on the consumer. It has the potential to deliver a company's identity in seconds and, as a result, affords businesses a whole new way of gaining customers - or losing them. Knowing how to express a brand successfully is a vital part of web design today. Online Branding takes a look at different aspects of branding and highlights them with in-depth case studies from the UK and US, Europe and Asia. It features both well-known companies dealing with big brands, such as BP, Levi's, Nike and Volkswagen, and smaller agencies that have approached the subject with an innovative style. Part of the New Cre@teOnline Series that focuses on subjects of interest to today's web designers, combining inspirational visuals with information and advice from top designers and programmers around the world.

Biografía del autor:

Keith Drew is Staff writer at Cre@teOnline magazine.

Über diese Auflage

• Verlag: LAURENCE KING
• Erscheinungsdatum: 2007
• ISBN 10: 1856692949
• ISBN 13: 9781856692946
• Einband: Tapa blanda
• Anzahl der Seiten: 152