Verwandte Artikel zu Window Display: New Visual Merchandising
Inhaltsangabe
A showcase of the most exciting, innovative and successful window displays worldwide, this book offers inspiration and guidance to visual merchandisers and retailers who need to create eye-catching window designs that will increase sales. Stores have to deliver their merchandise in a competitive, imaginative and distinctive style, and never more so than now, when consumers have less to spend. The challenge is not only to grab customers attention and encourage them to shop, but to promote a stores brand and keep shoppers informed of fashion trends. Seven chapters cover key topics for the visual merchandiser, each with a gallery of photographs of stores in Belgium, Spain, Italy and Hong Kong as well as London and New York demonstrating how and why each window is successful. Colour is a great tool to promote a trend, Seasonal Windows exploit the key shopping seasons and encourage the buying of gifts, while following Trends, in fashion, food or homewares, and translating them quickly into a window display is a key skill for a visual merchandiser. Graphics and Photography are cost-effective and efficient tools for delivering a message or inform the customer, or use Lighting to add drama, whether spotlighting products or flooding an entire window. Theatre shows off exuberant and avant-garde displays created to wow an audience of passers-by. Quirky Windows allow the merchandiser to realise their wildest ideas, with spectacular results.
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Tony Morgan worked as a Head of Visual Merchandising at Selfridges for 18 years. He has taught and consulted across the world and was a lecturer at the London College of Fashion and the Fashion Retail Academy in London. Tony advocates new visual merchandising talent and is currently working with universities across the UK to mentor and support students.
Von der hinteren Coverseite
A showcase of the most exciting, innovative and successful window displays worldwide, this book offers inspiration and guidance to visual merchandisers and retailers who need to create eye-catching window designs that will increase sales. Stores have to deliver their merchandise in a competitive, imaginative and distinctive style, and never more so than now, when consumers have less to spend. The challenge is not only to grab customers' attention and encourage them to shop, but to promote a store's brand and keep shoppers informed of fashion trends. Seven chapters cover key topics for the visual merchandiser, each with a gallery of photographs - of stores in Belgium, Spain, Italy and Hong Kong as well as London and New York - demonstrating how and why each window is successful. Colour is a great tool to promote a trend, Seasonal Windows exploit the key shopping seasons and encourage the buying of gifts, while following Trends, in fashion, food or homewares, and translating them quickly into a window display is a key skill for a visual merchandiser. Graphics and Photography are cost-effective and efficient tools for delivering a message or inform the customer, or use Lighting to add drama, whether spotlighting products or flooding an entire window. Theatre shows off exuberant and avant-garde displays created to wow an audience of passers-by. Quirky Windows allow the merchandiser to realise their wildest ideas, with spectacular results.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.
EUR 3,81
EUR 5,13 für den Versand von Vereinigtes Königreich nach Deutschland
Versandziele, Kosten & DauerNeu kaufen
Diesen Artikel anzeigen
EUR 51,09
EUR 11,52 für den Versand von Vereinigtes Königreich nach Deutschland
Versandziele, Kosten & DauerSuchergebnisse für Window Display: New Visual Merchandising
Beispielbild für diese ISBN
Window Display: New Visual Merchandising
Anbieter: Reuseabook, Gloucester, GLOS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Used; Very Good. Dispatched, from the UK, within 48 hours of ordering. Though second-hand, the book is still in very good shape. Minimal signs of usage may include very minor creasing on the cover or on the spine. Bestandsnummer des Verkäufers CHL10372547
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display: New Visual Merchandising
Verlag:
Laurence King Publishing, United Kingdom, London, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Paperback
Anbieter: WorldofBooks, Goring-By-Sea, WS, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Bestandsnummer des Verkäufers GOR003707192
Anzahl: 8 verfügbar
Beispielbild für diese ISBN
Window Display: New Visual Merchandising
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1100grams, ISBN:9781856696852. Bestandsnummer des Verkäufers 9935998
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display: New Visual Merchandising
Verlag:
Laurence King Publishing, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Anybook.com, Lincoln, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9781856696852. Bestandsnummer des Verkäufers 9258626
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display : New Visual Merchandising
Verlag:
King Publishing, Laurence, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Ships from the UK. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 5611117-6
Anzahl: 2 verfügbar
Beispielbild für diese ISBN
Window Display : New Visual Merchandising
Verlag:
King Publishing, Laurence, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Better World Books Ltd, Dunfermline, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers GRP93375693
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display: New Visual Merchandising
Anbieter: Brit Books, Milton Keynes, Vereinigtes Königreich
Verkäuferbewertung 5 von 5 Sternen
Paperback. Zustand: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Bestandsnummer des Verkäufers 2308920
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display : New Visual Merchandising
Verlag:
King Publishing, Laurence, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers GRP93375693
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display : New Visual Merchandising
Verlag:
King Publishing, Laurence, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Good. Used book that is in clean, average condition without any missing pages. Bestandsnummer des Verkäufers 5611117-6
Anzahl: 1 verfügbar
Beispielbild für diese ISBN
Window Display : New Visual Merchandising
Verlag:
King Publishing, Laurence, 2010
ISBN 10: 1856696855
ISBN 13: 9781856696852
Gebraucht
Softcover
Anbieter: Better World Books, Mishawaka, IN, USA
Verkäuferbewertung 5 von 5 Sternen
Zustand: Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects. Bestandsnummer des Verkäufers 9086814-6
Anzahl: 1 verfügbar