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An A-Z of Visual Ideas: How to Solve Any Creative Brief - Softcover

Ingledew, John

 
9781856697149: An A-Z of Visual Ideas: How to Solve Any Creative Brief
Softcover
ISBN 10: 1856697142 ISBN 13: 9781856697149
Verlag: Laurence King Publishing, 2011

Inhaltsangabe

A source book of visual ideas and strategies for visual communication How to Solve any Creative Brief: An A Z of Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Aimed principally at the student market, the book shows where ideas and inspiration come from and helps unlock the reader s creativity, providing numerous strategies to help solve creative briefs and design problems. Using an upbeat, dynamic and easy-to-understand A Z format, the book reveals techniques that can be exploited to deliver ideas with greater impact, with each entry offering a different starting point. Entries include everything from Intuition and Instinct to Happy Accidents and Hidden Messages, and feature a section explaining how to use the idea or technique, providing readers with an infallible tool kit of inspiration. Including hundreds of inspirational quotes from creative people and packed with great examples of advertising campaigns, posters, book and magazine covers, illustrations and editorial images, this indispensable creative primer also includes previously unpublished photographic work.

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Über die Autorin bzw. den Autor

John Ingledew is Senior Lecturer in Photography at the University of Gloucestershire, where he holds a Teaching Fellowship. He has run projects and workshops with students in Europe, America, Japan and China and is the author of the Portfolio title Photography.

Von der hinteren Coverseite

The A-Z of Visual Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader's creativity.

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Verlag
Laurence King Publishing
Erscheinungsdatum
2011
Sprache
Englisch
ISBN 10 
1856697142
ISBN 13 
9781856697149
Einband
Taschenbuch
Auflage
1
Anzahl der Seiten
224
Kontakt zum Hersteller
Laurence King Verlag GmbH
info@laurencekingverlag.de

Jablonskistr. 27
Berlin
10405
Deutschland