Marketing Your Practice (Good Practice Guide) - Softcover

Elias, Helen

Softcover

ISBN 10: 185946307X ISBN 13: 9781859463079

Verlag: RIBA Publishing, 2009

Inhaltsangabe

Offers an overview of how best to approach the marketing of an architectural practice. This book includes topics ranging from defining a marketing strategy that meets your individual needs and budget, to creating a corporate identity, PR, advertising, and making successful award entries.

This is a practical and accessible overview of how best to approach the marketing of an architectural practice. Concise in style and comprehensive in scope: the topics range from defining a marketing strategy that meets your individual needs and budget, to creating a corporate identity, PR, advertising, and making successful award entries. This book draws on the experience and marketing skills of a range of industry insiders from successful architectural practices to award-winning design and advertising companies. This is a clear, hands-on approach that can help you give your practice the edge.

Über diesen Titel

Über die Autorin bzw. den Autor

Helen Elias

Details zur Ausgabe

• Verlag: RIBA Publishing
• Erscheinungsdatum: 2009
• Sprache: Englisch
• ISBN 10: 185946307X
• ISBN 13: 9781859463079
• Einband: Tapa blanda
• Auflage: 1
• Anzahl der Seiten: 144
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar