Strategic Technology Management: Building Bridges Between Sciences, Engineering and Business Management (2nd Edition) - Hardcover

Anderson, Steven W.

 
9781860948749: Strategic Technology Management: Building Bridges Between Sciences, Engineering and Business Management (2nd Edition)
Hardcover
ISBN 10: 186094874X ISBN 13: 9781860948749
Verlag: IMPERIAL COLLEGE PR, 2008

Inhaltsangabe

Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook on strategic technology management. The first is the desire of major global corporations and high technology firms to hire graduates who are able to understand engineering and science, and make sound strategic business decisions. The second is the increasing interest among engineering and science students to take courses in business management.This invaluable book attempts to bridge business and scientific management practices so as to foster better understanding between the two entities. The second edition is updated with interesting case studies on biomedical and renewable technologies.

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Verlag
IMPERIAL COLLEGE PR
Erscheinungsdatum
2008
Sprache
Englisch
ISBN 10 
186094874X
ISBN 13 
9781860948749
Einband
Gebundene Ausgabe
Anzahl der Seiten
472
Herausgeber
Tesar George, Ghosh Sibdas
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

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9781860949265: Strategic Technology Management: Building Bridges Between Sciences, Engineering And Business Management (2Nd Edition)

Vorgestellte Ausgabe

ISBN 10:  1860949266 ISBN 13:  9781860949265
Verlag: Icp, 2008
Softcover