Book by Brown Ralph
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This guide to writing answers the following questions: What do I really need to learn to be a more effective writer?; How do I grab my reader's attention and hold it?; How can I be more persuasive in my letters, reports and presentations?; How can I write more effective proposals?; How formal should my reports, proposals, emails and letters be?; and, How can I organise my letters, reports and presentations in a more logical way? It is a practical book packed with examples, including more than 50 letters on everyday topics.
Ralph Brown teaches business writing and related topics in workshops throughout New Zealand and in Australia, helping adults to discover their potential as writers. He has a degree in psychology and a post-graduate diploma in journalism. His career includes 15 years in business and a similar time in writing, reporting and directing for Televisi
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