Many Cultures One Market: A Guide to Understanding the Asian American Consumer. - Softcover

Robert Kumaki; Jack Moran

 
9781887229494: Many Cultures One Market: A Guide to Understanding the Asian American Consumer.

Inhaltsangabe

Now in its second edition Many Cultures, One Market offers a proven new paradigm in reaching the Asian American Marketplace. Follow the evolution from early translation-based programs to strategies that effectively connect with the Asian American market's growing influence and affluence.

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9781887229401: Many Cultures One Market: A Guide to Understanding Opportunities in the Asian Pacific Market

Vorgestellte Ausgabe

ISBN 10:  188722940X ISBN 13:  9781887229401
Verlag: Copy Workshop, 2010
Softcover