Verwandte Artikel zu Understanding Buses
Inhaltsangabe
For a whole variety of reasons, the bus industry continues to be of vital importance to the UK. It remains central to the economy, to plans to combat climate change and pollution, and to policies regarding social inclusion and accessibility. Yet, public and political comment on the industry continues to betray a lack of understanding and, it often seems, a degree of prejudice.
This book offers a clear, non-technical, jargon-free explanation of how the bus industry works. The chapters examine:
- The costs of operation – what the components are and what drives them, particularly understanding the crucial importance of speed and predictability
- The revenue earned – how much is needed to enable operators to meet their three key objectives
- to cover their costs
- to meet their financial obligations
- to invest in the future
- The need for profit – why operators need to make a surplus and what they do with it
- The principal drivers of demand for bus services
- The bus product – its various attributes and why they are important
- The competitive environment in which the industry operates
- The customer interface – researching, listening and communicating with bus users
- Trends in fares and ticketing
- Public spending on buses
Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.
Über die Autorin bzw. den Autor
Chris Cheek has worked in the public transport industry for over 46 years, the last 30 as an analyst and consultant. He started his career with the National Bus Company in 1972 and held several line management posts in bus operations, coaching and tourism marketing. He has worked on a wide variety of projects including seven passenger rail franchise bids and more than ten PFI bids for rapid transit projects in the UK and overseas. He has worked with all the major transport groups on a range of projects and with the UK and devolved governments. He also advised lenders and City institutions on acquisitions and flotations. He has appeared as an expert witness in two public inquiries and speaks regularly at conferences and seminars.
„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.