Do Open: How a Simple Email Newsletter Can Transform Your Business (and It Can) (Do Books) - Softcover

Hieatt, David

Softcover

ISBN 10: 190797430X ISBN 13: 9781907974304

Verlag: The Do Book Co, 2017

Inhaltsangabe

Discover why the humble newsletter is pure and utter gold

How do you grow your business when you don't have a marketing budget? How do you stand out in a busy world?

And what if the answer is right in front of you?

"For me, the newsletter is the most important tool I have in building a global denim brand. Second only to the sewing machine."

So writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletter. And it's worked. His company has grown into a creative global jeans business with a fiercely loyal community.

Now, David shares his insight, strategy and methodology so you can do the same. In Do Open you will discover:

• Why giving is your secret to success
• How to get people's attention when time is your biggest competitor
• Why creating beats sharing
• How a small team can win

Build community. Build your brand. Build long-term growth.

Über diesen Titel

Über die Autorin bzw. den Autor

David Hieatt is not a theorist. He has built brands from nothing with next to nothing just by understanding a few basic rules. The 'Scrapbook Chronicles' Newsletter has become a cult newsletter for the Hiut Denim Co. Its open rate exceeds almost any standard. Before starting Hiut Denim in his home town of Cardigan, David worked at Saatchi and Saatchi and then built howies into one of the most influential active sports brands of the last decade. After selling howies to Timberland, he co-founded The Do Lectures. Voted in the top ten ideas festivals in the world by The Guardian, it now takes place in West Wales, California and Australia. David has spoken at Apple, Google, and many other top companies. He is the author of Do Purpose, published in 2014 by Do Books.

Details zur Ausgabe

• Verlag: The Do Book Co
• Erscheinungsdatum: 2017
• Sprache: Englisch
• ISBN 10: 190797430X
• ISBN 13: 9781907974304
• Einband: Taschenbuch
• Auflage: 1
• Anzahl der Seiten: 160
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: KreGa Onlinehandel GmbH; 4950000000000; info@krega-onlinehandel.de; ; Birkenweg 31; Brakel; 33034; Deutschland