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Knowledge Management in Event Organisations: Theory and Methods for Event Management and Tourism (Events Management Theory and Methods) - Softcover

Staedler, Raphaela

 
9781911635451: Knowledge Management in Event Organisations: Theory and Methods for Event Management and Tourism (Events Management Theory and Methods)

Inhaltsangabe

Provides an in-depth understanding of the challenging nature of events, where knowledge needs to be created and shared both pre-event and during the event, as well as stored effectively post-event. Generic KM frameworks and models are introduced, applied and adapted in order for event organisers to avoid 'reinventing the wheel' each year.

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