Marketing Strategy 2.0: Experiential, Direct, Digital, & Social Media Marketing That Works - Softcover

Baillat, Marion

 
9781925653151: Marketing Strategy 2.0: Experiential, Direct, Digital, & Social Media Marketing That Works

Inhaltsangabe


MARKETING STRATEGY 2.0 PROVIDES NEW WAYS THE MOST SUCCESSFUL COMPANIES ON THE PLANET HAVE CUSTOMERS LINING UP. It will inspire you with unique ideas and help you create your own competitive marketing strategy.
 
A successful marketing strategy is the lifeblood of any business growth. The problem is that most marketing has not kept up with major changes in technology or culture, and therefore its effectiveness is grinding to a halt.
 
A successful marketing strategy will not only future-proof your business—it will also create exponential growth.

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Über die Autorin bzw. den Autor

Marion Baillat is a multi-award-winning senior digital product manager based in Sydney, Australia. She is passionate about digital marketing, photonics, holography, anime, and robotics. When not at work, she works on her start-up with her team-Spironic (http: //www.spironic.com), a marketplace facilitating access to the next generation of materials for innovators. She is also an active blogger at Seishin digital (www.seishindigital.com), providing insights on innovation and creativity in Asia, and a mentor at the Macquarie University for FIRST robotics initiatives.

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