Have you ever dreamed about being your own boss and being rewarded for your hard work rather than see the profits going to someone else? Are you interested in a positive, rewarding career where you get to help people look and feel good? Or perhaps you’re running an existing beauty business, but it’s in need of a makeover? Does all this sound too good to be true? Wait, because it gets better! Do you want flexible hours to work around your family and more time for yourself? Do you want to be able to afford the type of lifestyle you desire for you and your family? If you answered ‘yes’ to one or more of these questions, then 'Envisage YOUR Beauty Business: The Ultmate Guide For Setting Up and Running A Successful Salon From Home' is the book for YOU. Jo McKenzie suddenly found herself a single mum with two small children to take care of. She had no job and no family nearby. Rather than work full time and leave her children in care, she took control of her life and created a business that allowed her the flexibility to work around her family, as well as provide financial security and a steady source of income. Fast forward sixteen years and Jo runs a profitable and successful home beauty salon which has provided a rewarding, lucrative career, and comfortable lifestyle for her and her children. In 'Envisage YOUR Beauty Business', Jo offers a step-by-step guide to making your dream of a thriving home-based salon business a reality. She shares her strategies, key tips, and secrets for success, ensuring your home-based salon will not compromise on standards, professionalism, and excellence. Everything you need to know to set up and run a business, from council regulations, to finance and aesthetics for designing a professional salon. Includes examples of costing and promotional material to help increase profitability.
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Jo McKenzie grew up in Bendigo, a country town in Victoria. She now lives in the eastern suburbs of Melbourne with her two children. After graduating from high school she worked in an accounting firm before securing a position in the tourism industry where she worked for the next seven years. Her involvement and passion for the beauty industry started when she decided to become a party plan consultant, selling skin care and makeup as a part time hobby. She excelled in this area, winning many awards and prizes along the way. It was through this that she realised she had a gift for sharing and teaching her passion for skincare and makeup. She moved to Melbourne to pursue her career and completed her Diploma of Beauty therapy in 1992. She worked in leading salons around Melbourne before opening her own professional clinic "Envisage Beauty" from home in 2002. She has continued her education over the years and is highly qualified in many advanced skincare and beauty treatments. She specialises in age management and skin rejuvenation with the use of combined therapies such as collagen induction therapy (skin needling), microdermabrasion, hydrodermabrasion, sonophoresis, oxygen treatments and chemical skin peels. She holds a current Intense Pulse Light (IPL)/Laser Safety Officers certicate and is an IPL/Laser skin specialist. Jo is also an experienced cosmetic tattooist and micro blade artist who has been passionate about creating natural looking semi permanent makeup enhancements for her clients since obtaining this qualification in 2007. Jo is well known and well respected in the beauty industry for her professionalism and knowledge as a skin and beauty specialist, and for her longevity and adaptability as a salon owner and businesswoman.
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