The Nonprofit Organization's Guide to E-commerce - Softcover

Grobman, Gary M.

Softcover

ISBN 10: 1929109032 ISBN 13: 9781929109036

Verlag: White Hat Communications, U.S., 2001

Inhaltsangabe

Book by Grobman Gary M

Über diesen Titel

Reseña del editor:

E-commerce issues that are specific to non-profit organisations, such as using the Internet for fundraising and building lasting relationships with potential donors, are addressed in this guide. Practical techniques for building online shopping malls, conducting online charity auctions, selling goods and services, and creating online communities are offered. Handling payments, fulfilling orders, establishing customer service and privacy policies, and marketing a non-profit Web site are also covered. Sidebar interviews, reviews of relevant Web sites, technical and online writing advice, and a glossary of commonly used e-commerce terms add value to this useful guide.

Biografía del autor:

Gary M Grobman is a contributing editor for the monthly newsletter 'Pennsylvania Nonprofit Report', a former consultant to the Pennsylvania General Assembly on non-profit issues, and a former chairperson of the Nonprofit Advocacy Network. He lives in Harrisburg, Pennsylvania.

Über diese Auflage

• Verlag: White Hat Communications, U.S.
• Erscheinungsdatum: 2001
• ISBN 10: 1929109032
• ISBN 13: 9781929109036
• Einband: Tapa blanda
• Anzahl der Seiten: 184