Digital transformation doesn't just raise ethical issues, it—in itself—is an ethical shift.
Business leaders today are struggling to manage conflicting imperatives, those of the emerging digital world and those of the bureaucratic world of the past. The act of digital transformation requires a deep change in the moral outlook and ethical assumptions of a business. But how do we get there?
Enterprise strategist and author Mark Schwartz shows how we need to learn to think differently about relationships with customers and employees. That the ethics of digital transformation is a matter of cultivating and applying virtues rather than applying rules. Ethics is not just a matter of refraining from doing bad things. It's a matter of building the world we want, and it's the job of company executives.
Featuring a chapter on bullshit, a handy chart of excuses for bad behavior, and Schwartz's typically paradoxical blend of deep insight and pasta jokes, this book guides business leaders as they struggle to adapt their bureaucratic framework of ethics to the emerging landscape of the digital world. By the end of the book, business leaders will rethink what it takes to be an ethical organization.
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Mark Schwartz is an iconoclastic CIO and a playful crafter of ideas, an inveterate purveyor of lucubratory prose. He has been an IT leader in organizations small and large, public, private, and nonprofit. As an Enterprise Strategist for Amazon Web Services, he uses his CIO experience to bring strategies to enterprises or enterprises to strategies, and bring both to the cloud. As the CIO of US Citizenship and Immigration Services, he provoked the federal government into adopting Agile and DevOps practices. He is pretty sure that when he was the CIO of Intrax Cultural Exchange he was the first person ever to use business intelligence and supply chain analytics to place au pairs with the right host families. Mark speaks frequently on innovation, bureaucratic implications of DevOps, and using Agile processes in low-trust environments. With a BS in computer science from Yale, a master’s in philosophy from Yale, and an MBA from Wharton, Mark is either an expert on the business value of IT or else he just thinks about it a lot.
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