The ability to communicate effectively is frequently ranked the number one key to success by leaders in business, government and the professions. In one survey, executives earning more than $250,000 per year were asked to cite the primary factors in achieving success. First on their list? Communication skills. Unfortunately, far too many business leaders have sub-par communication skills. They communicate using comfortable, but outdated and self-defeating techniques. Individuals who communicate clearly, concisely and charismatically-face-to-face, on video, one-on-one, to large groups and small, in formal and informal situations-will be tomorrow's in-demand executives. They will get others to listen to, understand and act on what was said. Change the Way You Communicate gives you an edge in developing your business communication skills. It examines a variety of ideas-some of them unconventional, many of them new or research-based, including: · Crafting and delivering a top-flight presentation · Communicating with the news media · Managing a crisis · Communicating with investors and those who influence them · Understanding and using social media · Communicating in special situations The book takes a quick, practical, yet comprehensive look at the communication situations you'll likely face and the communication skills you'll need in your professional life.
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Ken Haseley is the founder and principal of Corner Suite Communications, an executive communications coaching firm. Additionally, he teaches in the Executive MBA Program at the University of Houston's Bauer College of Business. With a background in corporate communications and investor relations at Diamond Shamrock and Occidental Petroleum, Ken has more than two decades of experience helping to enhance leaders' spoken communication skills. He holds degrees from Kent State University and the University of Dallas. Ken's debut book, "Change the Way You Communicate: Why You Should. How You Can," challenges professionals to discard outdated communication habits. Ken's work has been featured in Fortune and the Moscow Times. When he's not working or teaching, Ken enjoys sailing and restoring vintage cars.
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