Verwandte Artikel zu No Copy Advertising
Inhaltsangabe
No-copy advertising does exactly what it says - promotes, publicises and sells without the use of words. Using examples from television, billboard, print and the Internet, Lazar Ozamic examines an intriguing variety of ads from the international arena. The unique relationship between consumer and brand - formed and developed by this method of advertising - is discussed, and (no)copywriters talk about their approach.
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Über die Autorin bzw. den Autor
London-based Journalist Lazar Dzamic has worked as a presenter, copywriter, lecturer and creative director. He is currently a PR consultant for Saatchi and Saatchi, runs his own communications agency and has written three books. He also edits and writes for New Moment, the Eastern European ad magazine.
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No Copy Advertising
Anbieter: Half Price Books Inc., Dallas, TX, USA
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paperback. Zustand: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Bestandsnummer des Verkäufers S_455108926
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No Copy Advertising
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Zustand: good. USED book in GOOD condition. Great binding, pages and cover show normal signs of wear from use. Bestandsnummer des Verkäufers GCM.2ZUM
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Zustand: very_good. Book is in very good condition and may include minimal underlining highlighting. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Bestandsnummer des Verkäufers ZBV.2880465664.VG
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No Copy Advertising.
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RotoVision, Hove, East Sussex, Great Britain, 2001
ISBN 10: 2880465664
ISBN 13: 9782880465667
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Anbieter: Black Cat Hill Books, Oregon City, OR, USA
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Hardcover. First Edition (2001), unstated, but implied by the lack of reference to subsequent editions. First Printing indicated by a complete numerical sequence. Near Fine in Near Fine DJ: Both book and DJ show only minute indications of use. The Book shows mild wear to the extremities; the binding leans ever so slightly off square, while remaining perfectly secure; the text is clean. Free of underlining, hi-lighting, notations, or marginalia. Free of creased or dog-eared pages in the text. Free of any ownership names, dates, addresses, notations, inscriptions, stamps, plates, or labels. A handsome very nearly-new copy, structurally sound and tightly bound, showing only mild wear and minor cosmetic flaws. Bright and Clean. Virtually 'As New'. The DJ is also close to "As New", showing just a touch of wear to the outside edges and mild rubbing to the panels; unclipped; mylar-protected. Very close to 'As New'. NOT a Remainder, Book-Club, or Ex-Library. Folio: (12.1 x 9.3 x 0.8 inches). 160 pages. Index. Language: English. Weight: 2 pounds, 10.1 ounces. Hardback with DJ. This is a large, heavy book. Domestic Priority and International customers should expect a request for additional shipping charges which will reflect the actual shipping cost to ship this book to your destination. We will be fair with you; we will charge actual cost plus the usual few cents to cover packaging costs. First Edition (2001), unstated, but implied by the lack of reference to subsequent editions. First Printing indicated by a complete numerical sequence. Bestandsnummer des Verkäufers 51532
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No-Copy Advertising. Foreword by Bob Garfield. Includes Interviews with Trevor Beattie, Neil French and Jack Fund
Verlag:
Crans-Pres-Coligny : Rotovision, 2001
ISBN 10: 2880465664
ISBN 13: 9782880465667
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First Edition. An exceptional copy; fine in an equally fine dw. Particularly and surprisingly well-preserved; tight, bright, clean and especially sharp-cornered. Literally as new. ; 159 pages; Subjects; Commercial art. Impressively and abundantly color illustrated. 2 Kg. Bestandsnummer des Verkäufers 51314
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No-Copy Advertising. Foreword by Bob Garfield. Includes Interviews with Trevor Beattie, Neil French and Jack Fund
Verlag:
Crans-Pres-Coligny : Rotovision, 2001
ISBN 10: 2880465664
ISBN 13: 9782880465667
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Hardcover
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Anbieter: MW Books Ltd., Galway, Irland
Verkäuferbewertung 5 von 5 Sternen
First Edition. An exceptional copy; fine in an equally fine dw. Particularly and surprisingly well-preserved; tight, bright, clean and especially sharp-cornered. Literally as new. ; 159 pages; Subjects; Commercial art. Impressively and abundantly color illustrated. 2 Kg. Bestandsnummer des Verkäufers 51314
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No-Copy Advertising / Lazar Dzamic
Verlag:
Crans-Pres-Celigny : Hove : Rotovision, 2001
ISBN 10: 2880465664
ISBN 13: 9782880465667
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Hardcover
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Anbieter: MW Books, New York, NY, USA
Verkäuferbewertung 5 von 5 Sternen
First Edition. An exceptional copy; fine in an equally fine dw. Particularly and surprisingly well-preserved; tight, bright, clean and especially sharp-cornered. Literally as new. ; 159 pages; Subjects: Advertising. Commercial art. Visual communication. 2 Kg. Bestandsnummer des Verkäufers 85794
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No-Copy Advertising / Lazar Dzamic
Verlag:
Crans-Pres-Celigny : Hove : Rotovision, 2001
ISBN 10: 2880465664
ISBN 13: 9782880465667
Gebraucht
Hardcover
Erstausgabe
Anbieter: MW Books Ltd., Galway, Irland
Verkäuferbewertung 5 von 5 Sternen
First Edition. An exceptional copy; fine in an equally fine dw. Particularly and surprisingly well-preserved; tight, bright, clean and especially sharp-cornered. Literally as new. ; 159 pages; Subjects: Advertising. Commercial art. Visual communication. 2 Kg. Bestandsnummer des Verkäufers 85794
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EUR 65,00
EUR 13,95 Versand
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No Copy Advertising
Anbieter: GoldBooks, Denver, CO, USA
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Hardcover. Zustand: new. New Copy. Customer Service Guaranteed. Bestandsnummer des Verkäufers 46X26_58_2880465664
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