Experimental Formats.2: Books, Brochures, Catalogs (Experimental Formats: Books, Brochures, Catalogs) - Softcover

Fawcett-Tang, Roger

Softcover

ISBN 10: 2888930234 ISBN 13: 9782888930235

Verlag: Rotovision, 2008

Inhaltsangabe

New in paperback!

Experimental Formats 2 collects together innovative books, brochures, and catalogs featuring the most diverse ideas used in publications of every description. Today, printed matter needs to work harder than ever before. In the ever-increasing struggle to command consumers’ attention, adding value has become the weapon of choice, and in this battle alternative formats, folding, binding, and printing methods will bring you success. The book examines every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone.

Looking at proportions, formats, materials, printing, folding, and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof “plastic” paper and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding.The eye-catching publications in this book range from lavish, big-budget productions to small-run, two-color leaflets. All have one thing in common—they push boundaries and show a different way of thinking, without losing sight of the client’s wishes.

Über diesen Titel

Über die Autorin bzw. den Autor

Roger Fawcett-Tang is the Creative Director of Struktur Design. He is the author of Mapping, Experimental Formats & Packaging, and Print and Production Finishes for Brochures and Catalogs.

Details zur Ausgabe

• Verlag: Rotovision
• Erscheinungsdatum: 2008
• Sprache: Englisch
• ISBN 10: 2888930234
• ISBN 13: 9782888930235
• Einband: Taschenbuch
• Anzahl der Seiten: 160
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Nicht verfügbar