Basics Design 07: Grids - Softcover

Ambrose, Gavin; Harris, Paul

 
9782940411924: Basics Design 07: Grids
Softcover
ISBN 10: 2940411921 ISBN 13: 9782940411924
Verlag: AVA Publishing, 2012

Inhaltsangabe

Grids explores not only how to construct grids, but, more fundamentally, why a designer should construct grids at all.

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Über die Autorinnen und Autoren

Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging.

He currently teaches the Graphic Design BA at the University of Brighton.



Paul Harris is a freelance writer and editor whose work appears extensively in magazines and journals in the US and UK.

Von der hinteren Coverseite

Basics Design: Grids introduces graphic designers to the basic principles of grid design and development.The use of grids as a layout tool has a long history in graphic design. Methods have been refined, improved and complemented many times, and this process continues today, as new technology creates new media contexts. This book is not a prescriptive guide to using grids. Instead, it looks at the principles behind grid usage to give you the ability to tackle a wide variety of graphic design problems, which in turn opens up ample opportunities for expression and creativity.

In this completely revised second edition, best-selling author team Gavin Ambrose and Paul Harris demonstrate how a creative approach to grid design can produce dramatic results. Filled with international case studies of contemporary design practice and practical exercises designed to aid readers in their own work, this richly illustrated book is an invaluable guide to the often underused tool of grids within design and visual communication.

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Verlag
AVA Publishing
Erscheinungsdatum
2012
Sprache
Englisch
ISBN 10 
2940411921
ISBN 13 
9782940411924
Einband
Taschenbuch
Auflage
2
Anzahl der Seiten
208
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
Nicht verfügbar

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Softcover