Digitalization: Approaches, Case Studies, and Tools for Strategy, Transformation and Implementation (Management for Professionals) - Softcover

Softcover

ISBN 10: 3030693821 ISBN 13: 9783030693824

Verlag: Springer, 2022

Inhaltsangabe

What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their business models. This book provides valuable insights with concise and established guidelines for the successful digital transformation of business models. Professionals in management, strategic planning, business development, as well as researchers and students from the fields of innovation/technology management, strategic management, and entrepreneurship would particularly benefit from this book.

Über diesen Titel

Über die Autorin bzw. den Autor

Daniel R. A. Schallmo is Professor of digital transformation and entrepreneurship at the Neu-Ulm University of Applied Sciences (Germany), and the Director of the university’s Institute for Entrepreneurship, and member of the Institute for Digital Transformation. 

Joseph Tidd is Emeritus Professor (SPRU – Science Policy Research Unit) at the University of Sussex (UK).

Von der hinteren Coverseite

What do vehicle manufacturers like Rosenbauer, logistics companies like DB Schenker, a compressor manufacturer such as Bauer, an elevator manufacturer such as ThyssenKrupp, and a hygiene goods manufacturer like Hagleitner all have in common? They all use the potential of digitization to offer smarter and faster services to customers and to actively shape the digital transformation of their business models. This book provides valuable insights with concise and established guidelines for the successful digital transformation of business models. Professionals in management, strategic planning, business development, as well as researchers and students from the fields of innovation/technology management, strategic management, and entrepreneurship would particularly benefit from this book.

Details zur Ausgabe

• Verlag: Springer
• Erscheinungsdatum: 2022
• Sprache: Englisch
• ISBN 10: 3030693821
• ISBN 13: 9783030693824
• Einband: Tapa blanda
• Auflage: 1
• Anzahl der Seiten: 440
• Herausgeber: Schallmo Daniel R. A., Tidd Joseph
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: CMN Printpool Inh. Mathis Neumann; https://www.also.com/ec/cms5/en_6000/6000/index.jsp; ; Friedrich-Karl-Str. 9; Hamburg; Deutschland