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Customer Relationship Management: A Study of Retail Sector with special reference to Consumer Durable Goods in Chittoor District, Andhra Pradesh - Softcover
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Customer Relationship Management is an essential part of modern business management that focuses on customer retention through customer satisfaction and enhanced loyalty. Modern companies realize that it is far more expensive to find new customers than keep existing ones and so put sufficient investment into looking after and growing existing accounts. Two important processes of CRM include proactive customer business development and building partnering relationships with the most important customers. Customer Relationship Management seeks to unify the strategies of marketing using relationships and information technology to create profitable, long-term relationships with customers and other parties. This value is created through providing good chances to use data and information to understand customers and provide them with value. Consequently, this requires the integration of customers, individuals and marketing abilities, which happens through information, technology and applications.
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Über die Autorin bzw. den Autor
Sk. Gurumoorthi, M.B.A., Ph.D., Associate Professor of Management Studies at Siddharth Institute of Engineering and Technology, Andhra Pradesh, India, published 2 research articles in international journals.Gundluru Haranath, M.Com., M.B.A., M.F.M., M.F.T., Ph.D., Assistant Professor of Commerce at Yogi Vemana University, A.P., India.
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Customer Relationship Management
Verlag:
LAP LAMBERT Academic Publishing Sep 2018, 2018
ISBN 10: 3330060751
ISBN 13: 9783330060753
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Customer Relationship Management is an essential part of modern business management that focuses on customer retention through customer satisfaction and enhanced loyalty. Modern companies realize that it is far more expensive to find new customers than keep existing ones and so put sufficient investment into looking after and growing existing accounts. Two important processes of CRM include proactive customer business development and building partnering relationships with the most important customers. Customer Relationship Management seeks to unify the strategies of marketing using relationships and information technology to create profitable, long-term relationships with customers and other parties. This value is created through providing good chances to use data and information to understand customers and provide them with value. Consequently, this requires the integration of customers, individuals and marketing abilities, which happens through information, technology and applications. 120 pp. Englisch. Bestandsnummer des Verkäufers 9783330060753
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Customer Relationship Management
Verlag:
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 3330060751
ISBN 13: 9783330060753
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Gurumoorthi SK.Sk. Gurumoorthi, M.B.A., Ph.D., Associate Professor of Management Studies at Siddharth Institute of Engineering and Technology, Andhra Pradesh, India, published 2 research articles in international journals.Gundluru H. Bestandsnummer des Verkäufers 385707781
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Customer Relationship Management : A Study of Retail Sector with special reference to Consumer Durable Goods in Chittoor District, Andhra Pradesh
Verlag:
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 3330060751
ISBN 13: 9783330060753
Neu
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Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Customer Relationship Management is an essential part of modern business management that focuses on customer retention through customer satisfaction and enhanced loyalty. Modern companies realize that it is far more expensive to find new customers than keep existing ones and so put sufficient investment into looking after and growing existing accounts. Two important processes of CRM include proactive customer business development and building partnering relationships with the most important customers. Customer Relationship Management seeks to unify the strategies of marketing using relationships and information technology to create profitable, long-term relationships with customers and other parties. This value is created through providing good chances to use data and information to understand customers and provide them with value. Consequently, this requires the integration of customers, individuals and marketing abilities, which happens through information, technology and applications. Bestandsnummer des Verkäufers 9783330060753
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Customer Relationship Management
Verlag:
LAP LAMBERT Academic Publishing Sep 2018, 2018
ISBN 10: 3330060751
ISBN 13: 9783330060753
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Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Customer Relationship Management is an essential part of modern business management that focuses on customer retention through customer satisfaction and enhanced loyalty. Modern companies realize that it is far more expensive to find new customers than keep existing ones and so put sufficient investment into looking after and growing existing accounts. Two important processes of CRM include proactive customer business development and building partnering relationships with the most important customers. Customer Relationship Management seeks to unify the strategies of marketing using relationships and information technology to create profitable, long-term relationships with customers and other parties. This value is created through providing good chances to use data and information to understand customers and provide them with value. Consequently, this requires the integration of customers, individuals and marketing abilities, which happens through information, technology and applications.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 120 pp. Englisch. Bestandsnummer des Verkäufers 9783330060753
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Customer Relationship Management | A Study of Retail Sector with special reference to Consumer Durable Goods in Chittoor District, Andhra Pradesh
Verlag:
LAP LAMBERT Academic Publishing, 2018
ISBN 10: 3330060751
ISBN 13: 9783330060753
Neu
Taschenbuch
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Verkäuferbewertung 5 von 5 Sternen
Taschenbuch. Zustand: Neu. Customer Relationship Management | A Study of Retail Sector with special reference to Consumer Durable Goods in Chittoor District, Andhra Pradesh | Sk. Gurumoorthi (u. a.) | Taschenbuch | 120 S. | Englisch | 2018 | LAP LAMBERT Academic Publishing | EAN 9783330060753 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. Bestandsnummer des Verkäufers 114834520
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