Elements of Multinational Strategy - Hardcover

Head, Keith

 
9783540447658: Elements of Multinational Strategy
Hardcover
ISBN 10: 3540447652 ISBN 13: 9783540447658
Verlag: Springer, 2007

Inhaltsangabe

This book on international business merges managerial decision-making in with the conceptual tools provided by international economics. It integrates the theoretical study of international trade and foreign direct investment with the actual strategic and operational decisions of exporters and multinational enterprises. The book first covers some basic material on exchange rates that is essential for understanding all types of international business transactions. It then focuses on trade, first analyzing the gains from trade and then enumerating the many costs of cross-border goods and service transactions and identifies four essential elements of a multinational strategy: factor advantages, trade costs, scale economies, and market sizes. In addition, the volume covers issues of central importance to firms that invest overseas: political risk, taxation, and expatriate assignment.

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Verlag
Springer
Erscheinungsdatum
2007
Sprache
Englisch
ISBN 10 
3540447652
ISBN 13 
9783540447658
Einband
Gebundene Ausgabe
Anzahl der Seiten
220
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Vorgestellte Ausgabe

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Softcover