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Revenue management has experienced incredible growth in many different industries, most remarkably in the aviation, hospitality and rental car industries. As it expanded its practices from service-oriented industries to other sectors, the development and application of associated techniques extended as well from capacity control and dynamic pricing to more sophisticated approaches. Within the last years, revenue management has seen an outstanding boost in both research and industrial acceptance. Scientists, academics and practitioners are working hard on further fields of application of revenue management techniques. They are, also, driving the frontiers forward. This book aims at creating a general understanding and feeling for the basic concepts and importance of revenue management. Its application including high level technologies and systems for demand forecasting and optimisation can significantly maximize revenues. For that reason, with regard to the observable increase in revenues it is believed that revenue management will continue its penetration of management practice in service industries.
Biografía del autor
Born in 1982 in Turkey. Studied Business Administration at Vienna University of Economics in Austria and International Business Administration at Nottingham Trent University in the UK. In 2010 she completed her MBA specializing both in production management and investment banking. She is now working for a multinational project in Austria.
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- VerlagAV Akademikerverlag
- Erscheinungsdatum2011
- ISBN 10 3639382439
- ISBN 13 9783639382433
- EinbandTapa blanda
- Anzahl der Seiten108
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An Overview of Revenue Management
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AV Akademikerverlag Sep 2011, 2011
ISBN 10: 3639382439
ISBN 13: 9783639382433
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Revenue management has experienced incredible growth in many different industries, most remarkably in the aviation, hospitality and rental car industries. As it expanded its practices from service-oriented industries to other sectors, the development and application of associated techniques extended as well from capacity control and dynamic pricing to more sophisticated approaches. Within the last years, revenue management has seen an outstanding boost in both research and industrial acceptance. Scientists, academics and practitioners are working hard on further fields of application of revenue management techniques. They are, also, driving the frontiers forward. This book aims at creating a general understanding and feeling for the basic concepts and importance of revenue management. Its application including high level technologies and systems for demand forecasting and optimisation can significantly maximize revenues. For that reason, with regard to the observable increase in revenues it is believed that revenue management will continue its penetration of management practice in service industries. 108 pp. Englisch. Bestandsnummer des Verkäufers 9783639382433
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An Overview of Revenue Management : Its Applications to Different Industries
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Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Revenue management has experienced incredible growth in many different industries, most remarkably in the aviation, hospitality and rental car industries. As it expanded its practices from service-oriented industries to other sectors, the development and application of associated techniques extended as well from capacity control and dynamic pricing to more sophisticated approaches. Within the last years, revenue management has seen an outstanding boost in both research and industrial acceptance. Scientists, academics and practitioners are working hard on further fields of application of revenue management techniques. They are, also, driving the frontiers forward. This book aims at creating a general understanding and feeling for the basic concepts and importance of revenue management. Its application including high level technologies and systems for demand forecasting and optimisation can significantly maximize revenues. For that reason, with regard to the observable increase in revenues it is believed that revenue management will continue its penetration of management practice in service industries. Bestandsnummer des Verkäufers 9783639382433
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Kocabiyik NezahatBorn in 1982 in Turkey. Studied Business Administration at Vienna University of Economics in Austria and International Business Administration at Nottingham Trent University in the UK. In 2010 she completed her MBA s. Bestandsnummer des Verkäufers 4982530
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