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Revision with unchanged content. At first sight, browsing the World Wide Web is a fairly intuitive and simple activity, but it turns out that users often experience difficulties in finding the information and services that they are looking for - or in returning to items that they have visited before. In order to improve the current design of Web sites and Web browsers, or to provide users with personalized interfaces, one needs to know how users interact with the Web. Although theoretical models and empirical data exist, the knowledge that they provide is limited and scattered. In this book, we integrate current insights and extend this body of knowledge with a number of user studies. Several methods are presented for obtaining, clearing, analyzing and visualizing Web usage data. Various aspects of user navigation styles are discussed. Particular attention is given to the issue why, when and how often users return to Web pages, and how browsers can support this more effectively. An important observation is that the Web has evolved from a hypermedia system to a hybrid between hypermedia and interactive applications. This book targets researchers and professionals who want to better understand and support the users that visit their Web sites or that make use of their applications and tools.
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Received his Ph.D. in Computer Science at the University of Twente, the Netherlands. A long-term Web usage study, in collaboration with the University of Hamburg, was awarded at the WWW2006 conference. He works at the L3S Research Center in Hannover, Germany. Main research: user modeling, Web personalization, usability and interaction design.
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- VerlagAV Akademikerverlag
- Erscheinungsdatum2012
- ISBN 10 3639421205
- ISBN 13 9783639421200
- EinbandTapa blanda
- Anzahl der Seiten244
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An Analysis of User Behavior on the Web
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Buchbeschreibung Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Revision with unchanged content. At first sight, browsing the World Wide Web is a fairly intuitive and simple activity, but it turns out that users often experience difficulties in finding the information and services that they are looking for - or in returning to items that they have visited before. In order to improve the current design of Web sites and Web browsers, or to provide users with personalized interfaces, one needs to know how users interact with the Web. Although theoretical models and empirical data exist, the knowledge that they provide is limited and scattered. In this book, we integrate current insights and extend this body of knowledge with a number of user studies. Several methods are presented for obtaining, clearing, analyzing and visualizing Web usage data. Various aspects of user navigation styles are discussed. Particular attention is given to the issue why, when and how often users return to Web pages, and how browsers can support this more effectively. An important observation is that the Web has evolved from a hypermedia system to a hybrid between hypermedia and interactive applications. This book targets researchers and professionals who want to better understand and support the users that visit their Web sites or that make use of their applications and tools. 244 pp. Englisch. Bestandsnummer des Verkäufers 9783639421200
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An Analysis of User Behavior on the Web : Understanding the Web and Its Users
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ISBN 13: 9783639421200
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Buchbeschreibung Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Revision with unchanged content. At first sight, browsing the World Wide Web is a fairly intuitive and simple activity, but it turns out that users often experience difficulties in finding the information and services that they are looking for - or in returning to items that they have visited before. In order to improve the current design of Web sites and Web browsers, or to provide users with personalized interfaces, one needs to know how users interact with the Web. Although theoretical models and empirical data exist, the knowledge that they provide is limited and scattered. In this book, we integrate current insights and extend this body of knowledge with a number of user studies. Several methods are presented for obtaining, clearing, analyzing and visualizing Web usage data. Various aspects of user navigation styles are discussed. Particular attention is given to the issue why, when and how often users return to Web pages, and how browsers can support this more effectively. An important observation is that the Web has evolved from a hypermedia system to a hybrid between hypermedia and interactive applications. This book targets researchers and professionals who want to better understand and support the users that visit their Web sites or that make use of their applications and tools. Bestandsnummer des Verkäufers 9783639421200
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An Analysis of User Behavior on the Web
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Buchbeschreibung Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Herder EelcoReceived his Ph.D. in Computer Science at the University of Twente, the Netherlands. A long-term Web usage study, in collaboration with the University of Hamburg, was awarded at the WWW2006 conference. He works at the L3S. Bestandsnummer des Verkäufers 4986335
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