Biotechnology Management from A Strategic Management Perspective: Strategic Cognition and Strategic Behavior of R&D Managers - Softcover

Kim, Rachel

Softcover

ISBN 10: 3639764110 ISBN 13: 9783639764116

Verlag: Scholars' Press, 2015

Inhaltsangabe

The U.S. bio-pharmaceutical industry is the best contributor to new drug developments in the global marketplace. In this highly innovation-driven industry, R&D managers make sense of strategic issues and take actions based on them. This study empirically validated R&D managerial cognitive interplay with R&D behavior and innovation. Furthermore, this study formulated the best-fitting innovative management model for achieving innovation. The outcome of this study essentially placed R&D managers in the center of innovation and refined R&D managerial impact on cognitive and behavioral process in the pursuit of innovation. Finally, this study provided R&D managers with the five predictors of innovation for them to be cognizant of how to efficiently increase innovation. This study revealed the significance of the R&D managerial model as it highlights the interwoven and multifaceted relationships between R&D managerial cognition, R&D behavior, and innovation.

Über diesen Titel

Über die Autorin bzw. den Autor

Dr. Rachel H. Kim is a pharmacist, consultant, researcher, journal editor, instructor, and author of management articles. She has been teaching strategic management and providing consulting services to Multinational Corporation in area of strategic management.

Details zur Ausgabe

• Verlag: Scholars' Press
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 3639764110
• ISBN 13: 9783639764116
• Einband: Taschenbuch
• Anzahl der Seiten: 156
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Fastbook Publishing; customerservice@vdm-vsg.de; ; Brivibas gatve 197; Riga; 1039; Lettland