Innovation Processes for SMEs: Design and Development of New Products - Softcover

Valente, Daniela

Softcover

ISBN 10: 3659425974 ISBN 13: 9783659425974

Verlag: LAP LAMBERT Academic Publishing, 2015

Inhaltsangabe

The intensity of global competition increases with aggressiveness. As a result of its intensity,the globalisation brings with it, officiously and gratuitously, an impact that shakes up any industry. This phenomenon poses additional obstacles for all businesses. The present work provides an innovative framework for SMEs in the Design and Development of New Products. The model proposed, is expected to result in increased competitiveness and sustainability for industries, as well as the commercial success of their products. A change in the strategic positioning of their projects is suggested, encouraging the novelty to the market using innovative tools. The research was conducted using multiple sources of evidence, state-of-the-art of product development and diverse innovative methods. The innovation factor invariably contributes to the global competitiveness, as well as to the economic viability of many SMEs.

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Über die Autorin bzw. den Autor

Daniela is graduated in Biochemistry and holds a Master in Innovation and Technological Entrepreneurship, University of Porto.She has entrepreneur experience as company owner and as Business Developement Manager. Lately, she joined an Industry Affiliate's program to support the needs of industry in collaboration with world-class-academia groups.

Details zur Ausgabe

• Verlag: LAP LAMBERT Academic Publishing
• Erscheinungsdatum: 2015
• Sprache: Englisch
• ISBN 10: 3659425974
• ISBN 13: 9783659425974
• Einband: Taschenbuch
• Anzahl der Seiten: 96
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Edicoes Nosso Conhecimento; customerservice@vdm-vsg.de; ; SIA; Riga; 1039; Litauen