Becoming a data-driven Organisation: Unlock the value of data - Softcover

Treder, Martin

Softcover

ISBN 10: 3662603039 ISBN 13: 9783662603031

Verlag: Springer Vieweg, 2019

Inhaltsangabe

Data is the foundation of any current and future market transformation during this digital era. Companies are expected to adjust or to disappear. However, following assessments by Gartner and Forrester during the past two years, only a small fraction of all enterprises has adequately addressed the handling of data so far. 

Yet, more and more business leaders have become aware of the topic. They recognize the increasing relevance of data, and the need to act now. Those leaders will welcome this book as it guides them through the first steps in their journey towards a data-driven organisation.

This book brings the topic of Data and its commercial usage to the attention of a broad range of business leaders. It encourages you to get engaged, by explaining in a non-technical way what data comprises, which opportunities wait to get discovered and, most importantly, how to prepare and launch the introduction of a Data Office in a company.

Über diesen Titel

Über die Autorin bzw. den Autor

Martin Treder is a seasoned Data Executive with 25 years of experience in international corporations. During the past decade, Martin established and led Data Management organisations at DHL Express, TNT Express and FedEx Express International. He covered data areas as diverse as Data Governance, Masterdata Management, Data Modelling, Data Quality, Data Science and Data Analytics.

While being a studied Mathematician (main topics Operations Research and Applied Statistics), Martin has always focused on creating long-term commercial value through well-managed data, and on shaping a data-driven culture.

Martin is also a sought-after speaker and panellist at international congresses, on topics around data, digitalisation and analytics.

Von der hinteren Coverseite

Becoming a data-driven Organisation

DATA is the foundation of any market transformation during the digital era we are part of. Companies are expected to reorient themselves or to disappear. However, following assessments by Gartner and Forrester during the past two years, only a small fraction of all enterprises are already adequately addressing the handling of data. 

Yet, business leaders are becoming aware of the topic. They recognize the increasing relevance of data, and the need to act now. Those leaders will welcome this book as it guides them through the first steps in their journey towards a data-driven organisation.

What you get with this book

This book aims at bringing the topic of Data and its commercial usage to the attention of you as a decision maker. It encourages you to get engaged, by explaining in a non-technical way what data comprises, which opportunities wait to get discovered and,most importantly, how to prepare and launch the introduction of a Data Office in your organisation.

About the Author

Martin is a seasoned Data Executive with 25 years of experience in international corporations. During the past decade, Martin established and led Data Management organisations at DHL Express, TNT Express and FedEx Express International. He covered data areas as diverse as Data Governance, Masterdata Management, Data Modelling, Data Quality, Data Science and Data Analytics.

While being a studied Mathematician (main topics Operations Research and Applied Statistics), Martin has always focused on creating long-term commercial value through well-managed data, and on shaping a data-driven culture.

Martin is also a sought-after speaker and panellist at international congresses, on topics around data, digitalisation and analytics.

Details zur Ausgabe

• Verlag: Springer Vieweg
• Erscheinungsdatum: 2019
• Sprache: Englisch
• ISBN 10: 3662603039
• ISBN 13: 9783662603031
• Einband: Taschenbuch
• Anzahl der Seiten: 154
• Kontakt zum Hersteller: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Deutschland