Verwandte Artikel zu A History of Advertising: Creative Promotion (Midi)

A History of Advertising: Creative Promotion (Midi) - Hardcover

Pincas, Stephane; Loiseau, Marc

 
9783836502122: A History of Advertising: Creative Promotion (Midi)
Hardcover
ISBN 10: 3836502127 ISBN 13: 9783836502122
Verlag: Taschen GmbH, 2008

Inhaltsangabe

This engrossing, oversized (9.75x11.25") volume chronicles clever and colorful advertising campaigns mainly in Europe and North America in the 20th and 21st centuries, in heavily illustrated 2-page entries. The volume concludes with profiles of notable companies and individuals and a bibliography. Typical for this publisher, the images and layout are of the best quality. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Authors Stephane Pincas and Marc Loiseau are advertising veterans from Paris, having worked over three decades in top creative departments and on social research respectively. During their long period in the industry, mostly at the fourth largest communication group Publicis, they have helped to build some of the most legendary French brands nationally and internationally. Their in-depth knowledge about the field and their personal adventures are reflected in this publication.

„Über diesen Titel“ kann sich auf eine andere Ausgabe dieses Titels beziehen.

Verlag
Taschen GmbH
Erscheinungsdatum
2008
Sprache
Englisch
ISBN 10 
3836502127
ISBN 13 
9783836502122
Einband
Gebundene Ausgabe
Anzahl der Seiten
336
Kontakt zum Hersteller
Nicht verfügbar
Verantwortliche Person
TASCHEN GmbH
contact@taschen.com

Hohenzollernring 53. D
K�ln
50672
Deutschland