Mid-Century Ads: The Fifties / the Sixties - Hardcover

Hardcover

ISBN 10: 3836528347 ISBN 13: 9783836528344

Verlag: Taschen America Llc, 2012

Über diesen Titel

Críticas:

"If you're a graphic design nerd, a marketing guru looking for a coffee table book or just a lover of pop Americana, trust us, you want this for your collection."

Reseña del editor:

Gleaned from thousands of images, this companion set of books offers the best of American print advertising in the age of the "Big Idea." At the height of American consumerism magazines were flooded with clever campaigns selling everything from girdles to guns. These optimistic indicators paint a fascinating picture of the colorful capitalism that dominated the spirit of the 1950s and '60s, as concerns about the Cold War gave way to the carefree booze-and-cigarettes Mad Men era. Also included is a wide range of significant advertising campaigns from both eras, giving insight into the zeitgeist of the period. Bursting with fresh, crisp colors, these ads have been digitally mastered to look as bright and new as the day they first hit newsstands.

Über diese Auflage

• Verlag: Taschen America Llc
• Erscheinungsdatum: 2012
• ISBN 10: 3836528347
• ISBN 13: 9783836528344
• Einband: Tapa dura
• Anzahl der Seiten: 717
• Herausgeber: Heimann Jim