Implementing Quality Culture: A Case Study - Softcover

Aavik, Kart

Softcover

ISBN 10: 3843350566 ISBN 13: 9783843350563

Verlag: LAP Lambert Academic Publishing, 2010

Inhaltsangabe

A company's quality of operations and products has become increasingly important as a crucial competitive factor in today's business world. Through high quality the company can achieve competitive advantages, which enable the growth of its market share and more open competition. Additionally, the need of continuous improvement in quality is highlighted in objectives to lower the internal costs of companies and reduce work dissatisfaction caused by poor quality. These internal and external requirements force the management to commit to quality. The challenge is - how to lead the quality from operational threat to strategic opportunity. This book is useful for companies' management planning to implement and improve the quality related culture inside their organisations. The way of how TQM as quality culture is implemented has to be planned carefully, surveying first the values the company needs to influence in the existing quality culture in order to improve it. The existing culture in an organisation is the biggest factor hindering the implementation of the TQM as a quality culture.

Über diesen Titel

Über die Autorin bzw. den Autor

Kärt Aavik, M.Sc.: studied International Economics and Business Administration at University of Vaasa in Finland. Currently holding a position of Marketing Manager at Wärtsilä Finland Oy, Power Plants.

Details zur Ausgabe

• Verlag: LAP Lambert Academic Publishing
• Erscheinungsdatum: 2010
• ISBN 10: 3843350566
• ISBN 13: 9783843350563
• Einband: Tapa blanda
• Sprache: Englisch
• Anzahl der Seiten: 96
• Kontakt zum Hersteller: Nicht verfügbar