A Subscription-based Multi-user Digital Signage Networked System - Softcover

Sornum, Kabilen

Softcover

ISBN 10: 3844317546 ISBN 13: 9783844317541

Verlag: LAP LAMBERT Academic Publishing, 2011

Inhaltsangabe

Digital signage is the new media advertising medium. It is defined as an out-of-home advertising and outputs information on electronic output devices like LCD screens, plasmas, large electronic panels. Digital signage has helped in creating new advertising techniques to get the message across in a way that static posters and billboards never could. It is the future of outdoor and indoor public advertising medium and will shortly replace the traditional advertising media. The displays can consist of text, images, animations or video with or without sound. The current systems have a player connected offline to the displays or a computer connected through a network to display digital contents. Content management is usually done from the main central server often referred to as the Network Operating Center (NOC) or the digital contents are manually updated on the players where offline modes are used. This work describes creation of business models for a subscription based networked digital signage system with digital content management made easier for customers to administer.

Über diesen Titel

Über die Autorin bzw. den Autor

Kabilen K. Sornum holds an MBA, an MSc.in Digital Media Technology and a BSc.in Computer Science. His research interests include Digital Gaming, Social Computing, New Technologies Adoption and Digital Media.

Details zur Ausgabe

• Verlag: LAP LAMBERT Academic Publishing
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 3844317546
• ISBN 13: 9783844317541
• Einband: Taschenbuch
• Anzahl der Seiten: 68
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Editions Muse; customerservice@vdm-vsg.de; ; Brivibas gatve 197; Riga; 1039; Lettland