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Inhaltsangabe
Riga fashion shows used to be among the most important in the whole Soviet Union; however, after regain of independence dramatic economical changes and sudden influx of foreign fashion affected the industry heavily in Latvia. There are only few brand names left, and new ones are struggling to get attention of media and public. Well equipped factories export all the production, often without their brand; and local fashion designers are reluctant to mass produce their designs. This book investigates the fashion industry in Latvia and its potential for development with emphasis on branded products, considering designers' and mass producers' relations with retail channels, media and customers. By using the SWOT analysis tool and examples of world's practice these findings are evaluated, and best development strategies are suggested. The analysis are valuable not only to representatives of Latvia and other post-Soviet countries but also to professionals in Fashion Business and Promotion fields who are considering working in the region or have interest to learn more about Soviet fashion history and transitional challenges.
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Reseña del editor
Riga fashion shows used to be among the most important in the whole Soviet Union; however, after regain of independence dramatic economical changes and sudden influx of foreign fashion affected the industry heavily in Latvia. There are only few brand names left, and new ones are struggling to get attention of media and public. Well equipped factories export all the production, often without their brand; and local fashion designers are reluctant to mass produce their designs. This book investigates the fashion industry in Latvia and its potential for development with emphasis on branded products, considering designers' and mass producers' relations with retail channels, media and customers. By using the SWOT analysis tool and examples of world's practice these findings are evaluated, and best development strategies are suggested. The analysis are valuable not only to representatives of Latvia and other post-Soviet countries but also to professionals in Fashion Business and Promotion fields who are considering working in the region or have interest to learn more about Soviet fashion history and transitional challenges.
Biografía del autor
Few years after graduating Stockholm School of Economics in Riga, Latvia, Lasma Simsone went to London to fulfil her dream of becoming a fashion designer. There she got a degree from Ravensbourne College of Design and Communication and worked for world-renowned designers. Now she lives with her family in Riga and works as a fashion designer.
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Development of Branded Fashion from Latvia : Search for Strategies
Verlag:
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Development of Branded Fashion from Latvia
Verlag:
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Simsone LasmaFew years after graduating Stockholm School of Economics in Riga, Latvia, Lasma Simsone went to London to fulfil her dream of becoming a fashion designer. There she got a degree from Ravensbourne College of Design and . Bestandsnummer des Verkäufers 5473492
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Development of Branded Fashion from Latvia
Verlag:
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Taschenbuch. Zustand: Neu. Neuware -Riga fashion shows used to be among the most important in the whole Soviet Union; however, after regain of independence dramatic economical changes and sudden influx of foreign fashion affected the industry heavily in Latvia. There are only few brand names left, and new ones are struggling to get attention of media and public. Well equipped factories export all the production, often without their brand; and local fashion designers are reluctant to mass produce their designs. This book investigates the fashion industry in Latvia and its potential for development with emphasis on branded products, considering designers'' and mass producers'' relations with retail channels, media and customers. By using the SWOT analysis tool and examples of world''s practice these findings are evaluated, and best development strategies are suggested. The analysis are valuable not only to representatives of Latvia and other post-Soviet countries but also to professionals in Fashion Business and Promotion fields who are considering working in the region or have interest to learn more about Soviet fashion history and transitional challenges.Books on Demand GmbH, Überseering 33, 22297 Hamburg 68 pp. Englisch. Bestandsnummer des Verkäufers 9783844331103
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Development of Branded Fashion from Latvia
Verlag:
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Anbieter: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Deutschland
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Riga fashion shows used to be among the most important in the whole Soviet Union; however, after regain of independence dramatic economical changes and sudden influx of foreign fashion affected the industry heavily in Latvia. There are only few brand names left, and new ones are struggling to get attention of media and public. Well equipped factories export all the production, often without their brand; and local fashion designers are reluctant to mass produce their designs. This book investigates the fashion industry in Latvia and its potential for development with emphasis on branded products, considering designers' and mass producers' relations with retail channels, media and customers. By using the SWOT analysis tool and examples of world's practice these findings are evaluated, and best development strategies are suggested. The analysis are valuable not only to representatives of Latvia and other post-Soviet countries but also to professionals in Fashion Business and Promotion fields who are considering working in the region or have interest to learn more about Soviet fashion history and transitional challenges. 68 pp. Englisch. Bestandsnummer des Verkäufers 9783844331103
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Development of Branded Fashion from Latvia : Search for Strategies
Verlag:
LAP LAMBERT Academic Publishing, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
Neu
Taschenbuch
Anbieter: AHA-BUCH GmbH, Einbeck, Deutschland
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Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Riga fashion shows used to be among the most important in the whole Soviet Union; however, after regain of independence dramatic economical changes and sudden influx of foreign fashion affected the industry heavily in Latvia. There are only few brand names left, and new ones are struggling to get attention of media and public. Well equipped factories export all the production, often without their brand; and local fashion designers are reluctant to mass produce their designs. This book investigates the fashion industry in Latvia and its potential for development with emphasis on branded products, considering designers' and mass producers' relations with retail channels, media and customers. By using the SWOT analysis tool and examples of world's practice these findings are evaluated, and best development strategies are suggested. The analysis are valuable not only to representatives of Latvia and other post-Soviet countries but also to professionals in Fashion Business and Promotion fields who are considering working in the region or have interest to learn more about Soviet fashion history and transitional challenges. Bestandsnummer des Verkäufers 9783844331103
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Development of Branded Fashion from Latvia
Verlag:
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Zustand: New. PRINT ON DEMAND pp. 68. Bestandsnummer des Verkäufers 18128933030
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Development of Branded Fashion from Latvia
Verlag:
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
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Softcover
Anbieter: Books Puddle, New York, NY, USA
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Zustand: New. pp. 68. Bestandsnummer des Verkäufers 26128933036
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Beispielbild für diese ISBN
Development of Branded Fashion from Latvia
Verlag:
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10: 3844331107
ISBN 13: 9783844331103
Neu
Softcover
Anbieter: Majestic Books, Hounslow, Vereinigtes Königreich
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Zustand: New. Print on Demand pp. 68 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam. Bestandsnummer des Verkäufers 131654515
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