Product Development Practices that Matter: Transform Market Opportunities and Technological Innovations into Successful Products - Softcover

Gupta, Nisheeth

Softcover

ISBN 10: 384439981X ISBN 13: 9783844399813

Verlag: LAP LAMBERT Academic Publishing, 2011

Inhaltsangabe

Product Development consists of activities totransform a market opportunity and technologicalinnovation into successful products. Several waves ofimprovements in technological innovation and prod¬uctdevelopment have already substantially enhancedcompanies’ ability to deliver differentiated productsto markets faster, more efficiently, and with higherquality. However, the degree of success achieved hasvaried greatly between companies and even among unitswithin individual companies. Determining importantprocesses in the product development and theirrelationships with organizational and projectperformances are crucial to sustainable success inproduct development. Studying these relationshipswould give us insights into the product developmentdynamics. The objectives of this book are todetermine important product development processes andtheir relationship with each other and organizationalcapabilities.

Über diesen Titel

Über die Autorin bzw. den Autor

Nisheeth Gupta graduated from MIT's Sloan School of Management &School of Engineering. Prior to studying at MIT, Nisheeth hasworked in Semiconductor & Defense industry. He earned hisBachelor's degree in Electronics from NIT,India. He haspublications in McKinsey Quarterly, The Wall Street Journal,Sloan Management Review, IEEE and PDMA.

Details zur Ausgabe

• Verlag: LAP LAMBERT Academic Publishing
• Erscheinungsdatum: 2011
• Sprache: Englisch
• ISBN 10: 384439981X
• ISBN 13: 9783844399813
• Einband: Taschenbuch
• Anzahl der Seiten: 144
• Kontakt zum Hersteller: Nicht verfügbar
• Verantwortliche Person: Dictus Publishing; Customerservice@vdm-vsg.de; ; Brivibas gatve 197; Riga; 1039; Lettland