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Strategic Management: Advanced and Complete Reference - Softcover

Behfar, Alireza

 
9786203193527: Strategic Management: Advanced and Complete Reference

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In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's top managers on behalf of owners, based on consideration of resources and an assessment of the internal and external environments in which the organization operates. Strategic management provides overall direction to an enterprise and involves specifying the organization's objectives, developing policies and plans to achieve those objectives, and then allocating resources to implement the plans.

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Alireza Behfar;Iran's National Elites Foundation

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