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Customer Relationship Management in Companies - Softcover

Abazari, Azarmidokht; Mehrdana, Leila; Harooni Arani, Mohammad

 
9786203858747: Customer Relationship Management in Companies

Inhaltsangabe

Nowadays, various products should be made available to the customer according to his request; Customer demand for high quality and fast service has increased pressures that did not exist before, so companies can no longer do everything on their own, although all industrial accounting systems in the organization are necessary, but in existing competitive market in addition to dealing with the organization and internal resources, economic and manufacturing enterprises have also found themselves in the need to manage and monitor related resources and elements outside the organization.Accordingly, activities such as supply and demand planning, production of raw materials and product planning, product maintenance service, inventory control, distribution, delivery and customer service, which were previously performed at the company level, are now transferred to the supply chain level.

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Über die Autorin bzw. den Autor

Dr. Azarmidokht Abazari PhD in Public Management Majoring in Human Resources, Islamic Azad University, Astara Branch, Iran Leila Mehrdana Graduate of Health Care Management, Islamic Azad University, North Tehran Branch, Iran Mohammad Harooni AraniMaster of Business Administration in E-Commerce, Islamic Azad University, Rudbar Branch, Iran

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