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Inhaltsangabe
In this book we have discussed in detail the evolution of marketing philosophy over the last century Substantial changes have taken place in the field of marketing as well as other related areas in the organisations to practice customer orientation. As we have pointed out earlier that customer orientation is more difficult to practice the service industry due to unending demands of customers from the service providers. There are some obvious reasons for marketers to become customer oriented since the competition is increasing at a phenomenal rate due to proliferation of a large variety of product or services the Indian market after the liberalization of the Indian economy. A plethora of insurance, banking, retail chains has been established to grab the substantial share of the market from the traditional Indian corporate. In view of this, the existing companies who have not faced competition till 1990’s are now facing quiet aggressive marketing and promotional pressure from the multinational companies who have substantial fund at their disposal to pull customers towards their products and services.
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Über die Autorin bzw. den Autor
Subrata Ray Ph.D. trabalha actualmente como Professor Assistente no Departamento de Gestão, Universidade de Bengala do Norte nos últimos 16 anos. Está também envolvido em vários outros trabalhos de investigação relacionados com Marketing, Jornalismo, Desenvolvimento Rural, Chá Marketing, etc.
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Job Characteristics Model and Customer Orientation
Verlag:
LAP LAMBERT Academic Publishing Jun 2022, 2022
ISBN 10: 6204982931
ISBN 13: 9786204982939
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Taschenbuch. Zustand: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In this book we have discussed in detail the evolution of marketing philosophy over the last century Substantial changes have taken place in the field of marketing as well as other related areas in the organisations to practice customer orientation. As we have pointed out earlier that customer orientation is more difficult to practice the service industry due to unending demands of customers from the service providers. There are some obvious reasons for marketers to become customer oriented since the competition is increasing at a phenomenal rate due to proliferation of a large variety of product or services the Indian market after the liberalization of the Indian economy. A plethora of insurance, banking, retail chains has been established to grab the substantial share of the market from the traditional Indian corporate. In view of this, the existing companies who have not faced competition till 1990's are now facing quiet aggressive marketing and promotional pressure from the multinational companies who have substantial fund at their disposal to pull customers towards their products and services. 60 pp. Englisch. Bestandsnummer des Verkäufers 9786204982939
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Zustand: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. In this book we have discussed in detail the evolution of marketing philosophy over the last century Substantial changes have taken place in the field of marketing as well as other related areas in the organisations to practice customer orientation. As we h. Bestandsnummer des Verkäufers 661892823
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Job Characteristics Model and Customer Orientation
Verlag:
LAP LAMBERT Academic Publishing Jun 2022, 2022
ISBN 10: 6204982931
ISBN 13: 9786204982939
Neu
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Taschenbuch. Zustand: Neu. This item is printed on demand - Print on Demand Titel. Neuware -In this book we have discussed in detail the evolution of marketing philosophy over the last century Substantial changes have taken place in the field of marketing as well as other related areas in the organisations to practice customer orientation. As we have pointed out earlier that customer orientation is more difficult to practice the service industry due to unending demands of customers from the service providers. There are some obvious reasons for marketers to become customer oriented since the competition is increasing at a phenomenal rate due to proliferation of a large variety of product or services the Indian market after the liberalization of the Indian economy. A plethora of insurance, banking, retail chains has been established to grab the substantial share of the market from the traditional Indian corporate. In view of this, the existing companies who have not faced competition till 1990's are now facing quiet aggressive marketing and promotional pressure from the multinational companies who have substantial fund at their disposal to pull customers towards their products and services.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 60 pp. Englisch. Bestandsnummer des Verkäufers 9786204982939
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Job Characteristics Model and Customer Orientation
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LAP LAMBERT Academic Publishing, 2022
ISBN 10: 6204982931
ISBN 13: 9786204982939
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Taschenbuch. Zustand: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In this book we have discussed in detail the evolution of marketing philosophy over the last century Substantial changes have taken place in the field of marketing as well as other related areas in the organisations to practice customer orientation. As we have pointed out earlier that customer orientation is more difficult to practice the service industry due to unending demands of customers from the service providers. There are some obvious reasons for marketers to become customer oriented since the competition is increasing at a phenomenal rate due to proliferation of a large variety of product or services the Indian market after the liberalization of the Indian economy. A plethora of insurance, banking, retail chains has been established to grab the substantial share of the market from the traditional Indian corporate. In view of this, the existing companies who have not faced competition till 1990's are now facing quiet aggressive marketing and promotional pressure from the multinational companies who have substantial fund at their disposal to pull customers towards their products and services. Bestandsnummer des Verkäufers 9786204982939
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Job Characteristics Model and Customer Orientation
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LAP LAMBERT Academic Publishing, 2022
ISBN 10: 6204982931
ISBN 13: 9786204982939
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Taschenbuch. Zustand: Neu. Job Characteristics Model and Customer Orientation | Subrata Ray (u. a.) | Taschenbuch | Englisch | 2022 | LAP LAMBERT Academic Publishing | EAN 9786204982939 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. Bestandsnummer des Verkäufers 122380786
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