Strategy and Innovation: Teaching case in Brazilian small business - Softcover

Fernandes Pietrovski, Eliane; Schneider, Elton Ivan; R. Dos Reis, Dalcio

 
9786207666294: Strategy and Innovation: Teaching case in Brazilian small business

Inhaltsangabe

This teaching case can be applied in undergraduate and postgraduate courses to develop students' ability to analyse problem situations and synthesise in the light of Miles and Snow's (1978) theory. This study presents the entrepreneurial trajectory of the manager of EXA Automação Industrial, a small technology-based company from the incubation processes linked to the Entrepreneurship and Innovation Programme (PROEM) of the Technological Innovation Incubator at the Federal Technological University of Paraná - Ponta Grossa Campus, Brazil. Collaborators in the organisation of this work: Prof. Dr. Vanessa I. Rasoto (UTFPR); Prof. Dr João Luiz Kovaleski (UTFPR).

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Über die Autorin bzw. den Autor

Eliane Fernandes Pietrovski, dottoressa in Economia aziendale, docente presso l'Università Tecnologica Federale del Paraná (UTFPR). Elton Ivan Schneider, dottore in Economia aziendale, professore presso l'Uninter. Dálcio Roberto dos Reis, dott. in Gestione industriale, Università di Aveiro, Portogallo. Professore presso l'Università Positivo. Brasile.

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