As Africa's top destination with 14.5 million tourists in 2023 and a contribution of over 15% to the national GDP, Morocco has made tourism a central pillar of its economic development.This book analyzes, across ten chapters, the sector's contributions to inclusive growth and sustainable development. While the macroeconomic performance is undeniable, the benefits remain unevenly distributed: excessive geographic concentration, a massive informal sector, and risks of overtourism at heritage sites. Promising initiatives-women's argan cooperatives, community-based tourism in the Atlas and Drâa regions, and the rehabilitation of UNESCO-listed medinas-demonstrate that a more equitable model is possible.Drawing inspiration from best practices in Rwanda, Costa Rica, and Turkey, the book proposes a new Moroccan tourism model based on inclusive governance, local linkages, ecological transition, and vocational training-with the 2030 World Cup as a historic opportunity for transformation.
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Prof. Fatima Touhami: Vizedekanin für pädagogische Angelegenheiten. Professorin für Wirtschaftswissenschaften und Betriebswirtschaftslehre im Hochschulbereich. Interdisziplinäres Forschungslabor für Wirtschaft und Management (LARPEG). Koordinatorin des Masterstudiengangs "Digitales Marketing und E-Business". Fakultät für Wirtschaft und Management, Universität Sultan Moulay Slimane.
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Paperback. Zustand: new. Paperback. As Africa's top destination with 14.5 million tourists in 2023 and a contribution of over 15% to the national GDP, Morocco has made tourism a central pillar of its economic development.This book analyzes, across ten chapters, the sector's contributions to inclusive growth and sustainable development. While the macroeconomic performance is undeniable, the benefits remain unevenly distributed: excessive geographic concentration, a massive informal sector, and risks of overtourism at heritage sites. Promising initiatives-women's argan cooperatives, community-based tourism in the Atlas and Draa regions, and the rehabilitation of UNESCO-listed medinas-demonstrate that a more equitable model is possible.Drawing inspiration from best practices in Rwanda, Costa Rica, and Turkey, the book proposes a new Moroccan tourism model based on inclusive governance, local linkages, ecological transition, and vocational training-with the 2030 World Cup as a historic opportunity for transformation. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Bestandsnummer des Verkäufers 9786630194838
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Paperback. Zustand: new. Paperback. As Africa's top destination with 14.5 million tourists in 2023 and a contribution of over 15% to the national GDP, Morocco has made tourism a central pillar of its economic development.This book analyzes, across ten chapters, the sector's contributions to inclusive growth and sustainable development. While the macroeconomic performance is undeniable, the benefits remain unevenly distributed: excessive geographic concentration, a massive informal sector, and risks of overtourism at heritage sites. Promising initiatives-women's argan cooperatives, community-based tourism in the Atlas and Draa regions, and the rehabilitation of UNESCO-listed medinas-demonstrate that a more equitable model is possible.Drawing inspiration from best practices in Rwanda, Costa Rica, and Turkey, the book proposes a new Moroccan tourism model based on inclusive governance, local linkages, ecological transition, and vocational training-with the 2030 World Cup as a historic opportunity for transformation. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Bestandsnummer des Verkäufers 9786630194838
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Taschenbuch. Zustand: Neu. Tourism's Contributions to Growth and Development | Inclusive and SustainableIn-depth Analysis in the Moroccan Context | Fatima Touhami (u. a.) | Taschenbuch | Englisch | 2026 | Our Knowledge Publishing | EAN 9786630194838 | Verantwortliche Person für die EU: SIA OmniScriptum Publishing, Brivibas Gatve 197, 1039 RIGA, LETTLAND, customerservice[at]vdm-vsg[dot]de | Anbieter: preigu. Bestandsnummer des Verkäufers 135599120
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