This book systematically introduces the basic theory, system framework, function composition and operation process of the chain franchise headquarters to link the management of headquarter to the franchise management to help readers to observe and analyze the systematical procedure of the management of headquarters with a wider view. This book does not only display the theoretical research results of the management of the chain franchise headquarters and the strategic proposition of the management in regional headquarters, but also introduces the practical case and management mode of the operation and management of diversified chain franchise headquarters.
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Anbieter: liu xing, Nanjing, JS, China
Soft cover. Zustand: New. Language:Chinese.Author:XIAO YONG TIAN LIU CHANG BAO.Binding:Soft cover.Publisher:Machine Press Pub. Date :2011-02-01. Bestandsnummer des Verkäufers 785312
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