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Consumer Behavior (3rd Edition) (Thirteenth Five-Year Planning Textbook for General Higher Education Economics and Management Majors)(Chinese Edition)
Anbieter: liu xing, Nanjing, JS, China
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paperback. Zustand: New. Language:Chinese.Paperback. Pub Date: 2020-08-01 Pages: 276 Publisher: Tsinghua University Press consumer behavior research is occupying an increasingly important core position in the marketing theory system.?Consumer Behavior (3rd Edition) extensively draws on the latest results of consumer behavior research at home and abroad. combined with a large number of business examples. expounds the theory of consumer behavior in simple and simple terms. and influences consumer decision-making and co. Bestandsnummer des Verkäufers NS010812
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