Measuring Voting Behaviour in India
captures the dynamics of multiple methodologies used for measuring voting behavior in India in the past and present.
The authors elaborate on various methods that are used for measuring voters' opinions, attitudes, and perceptions. They discuss the advantages and disadvantages of each method to capture the multiplicity of the electoral experience of diverse voters across different settings in India. This they accomplish utilizing their long experience of conducting national- and state-level election surveys in India and by simultaneous studies using different methodologies.
The authors trace the tradition of measuring voting behavior in India from a historical perspective, beginning with a constituency-level study of the Poona Lok Sabha constituency in 1967. They move on to discuss in great detail the survey method for measuring voting behavior widely used in the 1990s and even after that.
The book introduces to the readers details of conducting election surveys, that is, sampling, questionnaire design, field work and data collection, data entry and analysis, and challenges in estimating vote share based on surveys. It also delves into the various challenges and hurdles in translating vote estimates into seat estimates, with the nature of the political contest varying from one state to another. The book poses the major challenges in measuring the voting behavior of Indian voters and tries to offer possible solutions to meet these challenges.
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Praveen Rai is an Academic Secretary at Centre for the Study of Developing Societies (CSDS), Delhi, a premier institute in social science research and humanities in India, funded by Indian Council of Social Science Research. His key areas of research interests are: election studies with a special focus on states of Haryana and Chhattisgarh, participation of Indian women in electoral politics and media monitoring. Before his present assignment, he worked as a Project Manager at Lokniti, where he handled more than 50 election studies and opinion polls and was actively involved right from the stage of designing the surveys till final dissemination of processed data in the public domain. His writings have been published in Indian academic journals, mostly in the Economic and Political Weekly (EPW). His seminal work, Electoral Participation of Women in India: Key Determinants and Barriers, was published as a special article in the January 2011 issue of EPW. He used content analysis as a research tool to ascertain and analyze the media coverage of women’s issues in mainline newspapers in 2002. Based on this study, he wrote a book called Women in Press―Still Invisible in association with the German foundation, Friedrich Ebert Stiftung (FES), India office in 2003.
Captures the dynamics of multiple methodologies used for measuring voting behavior in India in the past and present. This book introduces to the readers details of conducting election surveys, that is, sampling, questionnaire design, field work and data collection, data entry and analysis, and challenges in estimating vote share based on surveys.
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