Consumer Market & Consumer Behaviour - Hardcover

Singh, H. Ramananda

 
9788183702249: Consumer Market & Consumer Behaviour
Hardcover
ISBN 10: 8183702244 ISBN 13: 9788183702249
Verlag: Akansha Publishing, 2010

Inhaltsangabe

In today s complex situation of fierce competition in the market, marketer could not sell what he offers to sell or produces. Marketer can successfully sell only what is desired by the consumers. In such situations, for accomplishing the objectives of the-business organizations, marketers need to monitor continuously the changes that are taking place in the consumer market and consumer behavior before formulating marketing strategies for the target market. Information provided by this book can assist marketers in recognizing and reacting to marketing opportunities and problems. Knowledge of consumer markets and consumer behavior of TV and toilet soap will enable to draw an inference of the other similar products also.

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Verlag
Akansha Publishing
Erscheinungsdatum
2010
Sprache
Englisch
ISBN 10 
8183702244
ISBN 13 
9788183702249
Einband
Gebundene Ausgabe
Anzahl der Seiten
212
Kontakt zum Hersteller
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Verantwortliche Person
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