The Divergent and Convergent Thinking Notebook: Notebook for Creative Thinking - Hardcover

Nielsen, Dorte

Hardcover

ISBN 10: 9063694393 ISBN 13: 9789063694395

Verlag: BIS, 2016

Inhaltsangabe

Creativity research shows that dividing thinking into divergent and convergent forms improves and increases idea production; this leads to unexpected thoughts and original solutions. Divergent thinking is used to generate ideas; convergent thinking helps in selecting the best ideas.

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Über die Autorin bzw. den Autor

Dorte Nielsen is a creativity expert, author, keynote speaker and the founder of the Creative Thinker company and of the Center for Creative Thinking in Copenhagen. Dorte also founded Creative Communication, an award-winning BA education programme for Art Directors and Conceptual Thinkers.

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Creativity research shows that dividing thinking into divergent and convergent forms improves and increases idea production; this leads to unexpected thoughts and original solutions. Divergent thinking is used to generate ideas; convergent thinking helps in selecting the best ideas.

The concept of divergent and convergent thinking is so integral to the creative process and innovative thinking that it is known as 'the heartbeat of creativity'. It is the underlying rhythm of creative thinking. This book is an introduction to divergent and convergent thinking and includes guidelines to enhance innovative thinking, as well as hands-on exercises to strengthen creativity.

The concept of the book is supported by its triangular shape, illustrating divergent and convergent thinking: the top half of the book communicates divergent thinking, while the bottom half communicates convergent thinking. This principle remains the same throughout the book.

Details zur Ausgabe

• Verlag: BIS
• Erscheinungsdatum: 2016
• ISBN 10: 9063694393
• ISBN 13: 9789063694395
• Einband: Tapa dura
• Sprache: Englisch
• Anzahl der Seiten: 152
• Kontakt zum Hersteller: Nicht verfügbar