Licence to Grow Innovating Sustainable Development by Connecting Values: an Insight in the Connected Value Development Approach for Wicked Problems ... Development Approach for Wicked Problems) - Softcover

Regeer, Barbara; Mager, Sander; Van Oorsouw, Yvonne

 
9789086595419: Licence to Grow Innovating Sustainable Development by Connecting Values: an Insight in the Connected Value Development Approach for Wicked Problems ... Development Approach for Wicked Problems)

Inhaltsangabe

Sustainable development is about fundamentally changing our ways of working, and our ways of working together. Change in goals and practices, in the very paradigm of one¿s aims to realise the desired change via a multi-stakeholder approach; bringing together people from the worlds of business, policy, science, and societal organisations.

Turning perceived trade-offs into complements
In our networked society there is great potential for unlikely allies to co-develop and co-create new values by connecting values held by different stakeholders. Incorporating different societal and ecological values into the primary process of a business results in a ¿3P value proposition¿ which, in return, adds value to the People, Planet and Profit dimensions of society. Entrepreneurs who successfully manage to connect a business case opportunity to a societal and environmental challenge have a ¿license to grow¿. At a deeper level, this process of value co-creation evokes system-adaption: a change of deeply rooted patterns of action and thought, and with it the corrosion of structures that we have built around these patterns.

The Connected Value Development approach
This book provides lessons learned by the next generation of professionals, from entrepreneurs to managers and policymakers to researchers, and people in every other function in between. It is based on experiences drawn from the Dutch innovation program TransForum and is combined with scientific research on interactive learning in action by the Athena institute at VU University Amsterdam. Together, these experiences and insights shape the approach of Connected Value Development. Its practical applicability will give readers a head start when embarking on a process of profound change.

¿New ways of thinking and changes of operating practices never happen overnight. Change sometimes is painful, and people avoid leaving their intellectual comfort zone if not necessary. TransForum provoked many to leave this comfort zone for the better and this is praiseworthy and exemplary for its achievement.¿

Hans Jöhr, Corporate Head of Agriculture, Nestlé, Switzerland.

¿We can make progress on our most vital and complex challenges only if we are able to develop and deploy approaches that are systemic, participatory, and emergent. Connected Value Development is such an approach.¿

Adam Kahane, Reos Partners and University of Oxford. Author of Solving Tough Problems: An Open Way of Talking, Listening, and Creating New Realities and Power and Love: A Theory and Practice of Social Change.

Die Inhaltsangabe kann sich auf eine andere Ausgabe dieses Titels beziehen.

Über die Autorin bzw. den Autor

Barbara Regeer is a Dutch philosopher, scholar, and assistant professor at VU University Amsterdam. Sander Mager is the director and owner of Licence to Grow, a spin-off organization of TransForum Innovation Program on Sustainable Agriculture where he was vice president. He is also a senior strategy adviser for the Ministry of Agriculture, Nature and Food Quality (LNV) in the Netherlands.

Yvonne van Oorsouw is a project manager and concept developer at Athena Institute for Research on Innovation and Communication in Health and Life Sciences.

Von der hinteren Coverseite

Sustainable development is about fundamentally changing our ways of working, and our ways of working together. Change in goals and practices, in the very paradigm of one¿s aims to realise the desired change via a multi-stakeholder approach; bringing together people from the worlds of business, policy, science, and societal organisations.

Turning perceived trade-offs into complements
In our networked society there is great potential for unlikely allies to co-develop and co-create new values by connecting values held by different stakeholders. Incorporating different societal and ecological values into the primary process of a business results in a ¿3P value proposition¿ which, in return, adds value to the People, Planet and Profit dimensions of society. Entrepreneurs who successfully manage to connect a business case opportunity to a societal and environmental challenge have a ¿license to grow¿. At a deeper level, this process of value co-creation evokes system-adaption: a change of deeply rooted patterns of action and thought, and with it the corrosion of structures that we have built around these patterns.

The Connected Value Development approach
This book provides lessons learned by the next generation of professionals, from entrepreneurs to managers and policymakers to researchers, and people in every other function in between. It is based on experiences drawn from the Dutch innovation program TransForum and is combined with scientific research on interactive learning in action by the Athena institute at VU University Amsterdam. Together, these experiences and insights shape the approach of Connected Value Development. Its practical applicability will give readers a head start when embarking on a process of profound change.

¿New ways of thinking and changes of operating practices never happen overnight. Change sometimes is painful, and people avoid leaving their intellectual comfort zone if not necessary. TransForum provoked many to leave this comfort zone for the better and this is praiseworthy and exemplary for its achievement.¿

Hans Jöhr, Corporate Head of Agriculture, Nestlé, Switzerland.

¿We can make progress on our most vital and complex challenges only if we are able to develop and deploy approaches that are systemic, participatory, and emergent. Connected Value Development is such an approach.¿

Adam Kahane, Reos Partners and University of Oxford. Author of Solving Tough Problems: An Open Way of Talking, Listening, and Creating New Realities and Power and Love: A Theory and Practice of Social Change.

Aus dem Klappentext

Sustainable development is about fundamentally changing our ways of working, and our ways of working together. Change in goals and practices, in the very paradigm of ones aims to realise the desired change via a multi-stakeholder approach; bringing together people from the worlds of business, policy, science, and societal organisations. Turning perceived trade-offs into complements In our networked society there is great potential for unlikely allies to co-develop and co-create new values by connecting values held by different stakeholders. Incorporating different societal and ecological values into the primary process of a business results in a 3P value proposition which, in return, adds value to the People, Planet and Profit dimensions of society. Entrepreneurs who successfully manage to connect a business case opportunity to a societal and environmental challenge have a license to grow. At a deeper level, this process of value co-creation evokes system-adaption: a change of deeply rooted patterns of action and thought, and with it the corrosion of structures that we have built around these patterns. The Connected Value Development approach This book provides lessons learned by the next generation of professionals, from entrepreneurs to managers and policymakers to researchers, and people in every other function in between. It is based on experiences drawn from the Dutch innovation program TransForum and is combined with scientific research on interactive learning in action by the Athena institute at VU University Amsterdam. Together, these experiences and insights shape the approach of Connected Value Development. Its practical applicability will give readers a head start when embarking on a process of profound change. New ways of thinking and changes of operating practices never happen overnight. Change sometimes is painful, and people avoid leaving their intellectual comfort zone if not necessary. TransForum provoked many to leave this comfort zone for the better and this is praiseworthy and exemplary for its achievement. Hans Jöhr, Corporate Head of Agriculture, Nestlé, Switzerland. We can make progress on our most vital and complex challenges only if we are able to develop and deploy approaches that are systemic, participatory, and emergent. Connected Value Development is such an approach. Adam Kahane, Reos Partners and University of Oxford. Author of Solving Tough Problems: An Open Way of Talking, Listening, and Creating New Realities and Power and Love: A Theory and Practice of Social Change.

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