9789355451149: Strategy Management

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Strategic Management is identification &illustration of Strategies that management implements just as a layman has explained. What is an elephant? Going down the memory lane we all have somewhere or the other heard or read about the Blind Men and the Elephant. Each one in his own way trying to explain-The ELEPHANT Similarly strategic management also uses different tools to derive one goal through a process such as Internals Factors, Externals Factors, PESTEL, Competitor, Thus Strategic Management is effective and efficient.

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